Wednesday, 29 July 2015

NPC holds 2015 Summer meeting

NPC holds 2015 Summer meeting

On July 7-9, growers and industry leaders from across the United States of America met in Kalispel...

Peru will host 10th World Potato Congress in 2018

Peru will host 10th World Potato Congress in 2018

The official announcement was made on July 15 by Alberto Maurer, head of Peru’s National Institute...

AHDB strategic potato farm open event

AHDB strategic potato farm open event

AHDB Potatoes first Strategic Potato Farm (SPot) is now established in Staffordshire. An open day ha...

Bühler Aeroglide introduces new food technologist

Bühler Aeroglide introduces new food technologist

Bühler Aeroglide, a global leader in thermal process engineering and technology for food, feed, and indus...

AHDB Next Generation group explore potato processing

AHDB Next Generation group explore potato processing

  The AHDB Potatoes ‘Next Generation’ tour kicked off in Yorkshire last month, visiting two progressiv...

TOMRA launches Spanish language website

TOMRA launches Spanish language website

TOMRA has launched a Spanish version of its website, underlining the importance of Spain and other Span...

The steps to chilled perfection

The steps to chilled perfection

  Production of frozen products, especially French fries, needs to be meticulous to end up with the ...

Key Technology introduce enhancements to Rotary systems

Key Technology introduce enhancements to Rotary systems

Key Technology introduced on July 15 its improved Rotary Sizing and Grading Systems, which include its Sl...

Next generation potato grading line from Tong

Next generation potato grading line from Tong

When one of the UK’s largest growers and producers of fresh vegetables, the Produce World Group, decide...

McCain Australia has new range of frozen potato wedges

McCain Australia has...

  McCain Australia has recently launched the new wedges ‘...

Tolsma-Grisnich and Kiremko, partnership for a new plant in China

Tolsma-Grisnich and ...

  Strategic partners Tolsma-Grisnich and Kiremko recently...

Utz Quality Foods launches Specialty Division

Utz Quality Foods la...

Utz Quality Foods, Inc. has recently announced the culmina...

Potatoes are back on WIC, a nutritional program for women, infants and children in USA

Potatoes are back on...

The National Potato Council (NPC) from USA succeeded to put ...

Exclusive interview with the director of Urschel Laboratories, Inc: The Urschel team is a very strong one

Exclusive interview ...

What began with one man's invention more than 100 years ago ...

UK Potato Council says it is a record year for seed potato exports

UK Potato Council sa...

  Seed potato exports are booming, with the latest figure...

Indian Government will procure 6,600 tones of potato from farmers

Indian Government wi...

The State Government announced its decision to procure 6,6...

Company launches a new solution for potato sprouting

Company launches a n...

  BioSafe Systems announces the introduction of ARRET Spr...

Seed Industry Event conference tackles key industry concerns

Seed Industry Event ...

The recent Seed Industry Event, organized by British Potato ...

Armenia registered an important growth in potato exports in 2014

Armenia registered a...

Armenian potato exports totaled about 20,600 tons, compared ...

A survey conducted by the Nova Scotia Agricultural College (NSAC) has shown that Canadians are a contrary lot.

 

Dr Gefu Wang-Pruski, who headed the NSAC effort, brought the results of the 6,000-household survey to the recent annual Potatoes NB Trade Show and Conference.
The Potato Consumer Research Initiative, headed by Dr Wang-Pruski, set up the study about two years ago at NSAC to examine the social aspects of potato marketing. While some of the results were predictable, others came as a surprise.
According to the survey, consumers want to see the potatoes in the store which means they want them in transparent packaging, but they don't want farmers to use plastic bags because of environmental concerns.
"We used the ‘focus group' approach," explained Dr. Wang-Pruski to potato industry stakeholders. "We chose the Truro area and we chose Halifax as the medium size city. Toronto was ‘the large city' in our survey."
The study asked grocery shoppers what they wanted to see when they go in a store to buy potatoes. They talked about cooking with potatoes, purchasing behaviour, the in-store presentation of potatoes, and about innovative varieties.
The 90-minute discussions went into the subjects of packaging, the sizes of potatoes, specialty varieties, commercial varieties, and some value-added products. All the discussions were recorded and the data were put into a software program.
"Most of the participants want to see fresh, firm, ripe, medium size, and white," Dr Wang-Pruski said, "and if the potatoes don't fit this mental frame, this is something they wouldn't choose. They also appreciate the wide use, the applications of the potatoes. They can be prepared in so many different ways and fit into many types of dishes."
She went on to say that ‘lifestyle dynamics' plays a key role in the consumption of potatoes. The age of the consumer, what type of work they do, and similar factors have a bearing on what form they buy their potatoes, or if they buy them.
"Where the tubers are from, their size, and their appearance," are all important," she said.
"They would like to see the potatoes in their packaging," Dr Wang-Pruski said. "They want to feel the potatoes because they want to have uniform size, and those two things do not fit with the paper packaging."

Digital edition




Click or tap to download the digital magazine
for your tablet or mobile device.
Instructions available here.

 x 
Cart empty

Events Calendar

Last month July 2015 Next month
S M T W T F S
week 27 1 2 3 4
week 28 5 6 7 8 9 10 11
week 29 12 13 14 15 16 17 18
week 30 19 20 21 22 23 24 25
week 31 26 27 28 29 30 31

Latest Events

No events

Trade Media Solutions S.R.L. | 1-5 G-ral David Praporgescu Str., 1st Floor, District 2, 020965 Bucharest, Romania.
Tel: +40 (0) 21 31 590 31  | E-mail: office@mediatrade.ro

adderall online overnight adderall online without prescription adderall overnight shipping buy tramadol free shipping buy tramadol no prescription buy tramadol online mastercard overnight order valium buy valium online without prescription valium no rx xanax cheap buy xanax no prescription buy xanax online with mastercard buy ativan with mastercard ativan online without prescription ativan overnight shipping buy valium online no prescription overnight buy valium without prescription cheap valium buy ambien overnight delivery ambien online pharmacy buy ambien order tramadol no prescription buy tramadol no prescription tramadol generic buy generic tadalafil no prescription buy tadalafil online no prescription tadalafil cheap buy retin-a buy retin-a online without prescription buy retin-a online no prescription buy cheap tramadol buy tramadol without prescription buy tramadol online no prescription buy generic ambien buy ambien no prescription order ambien online buy ambien no prescription overnight ambien online pharmacy order ambien online mastercard buy cialis online without prescription buy cialis online no rx cialis online usa