Friday, 04 September 2015

Multiple honors for Dr Neil Gudmestad at World Potato Congress in Beijing

Multiple honors for Dr Neil Gudmestad at World Pot...

  North Dakota State Plant Pathologist Dr. Neil Gudmestad was honored at the World Potato Congres...

China makes global commitment to the potato

China makes global commitment to the potato

China's commitment to the potato was very publicly and internationally demonstrated when it hosted t...

The PAA held their annual meeting in Portland, USA

The PAA held their annual meeting in Portland, USA

The Potato Association of America held their 99th Annual Meeting during July 19-23, 2015 in the east...

TOMRA wins design award for its common user interface

TOMRA wins design award for its common user interface

  TOMRA’s Common User Interface (CUI), designed by TOMRA Sorting Solutions (TOMRA) and Design Partners...

TOMRA Sorting Food signs new contracts at World Potato Congress

TOMRA Sorting Food signs new contracts at World Potato ...

  TOMRA Sorting Food has welcomed two new Chinese customers into the fold during a signing ceremony at...

The constant changes in Asian potato chips

The constant changes in Asian potato chips

  Over the last four centuries, the potato has come a long way from the American Andes. Since its cult...

Alternative processing technologies on program at PROCESS EXPO

Alternative processing technologies on program at PROCE...

  The Food Processing Suppliers Association has released the details of four sessions of the education...

The sharp edge of the job

The sharp edge of the job

  Product perfection starts before the processing. It is maintained in the processing plant but only e...

Efficient drying pays off

Efficient drying pays off

  When it comes to drying potatoes, regardless of the type of end product one may have in mind, there ...

McCain Australia has new range of frozen potato wedges

McCain Australia has...

  McCain Australia has recently launched the new wedges ‘...

Tolsma-Grisnich and Kiremko, partnership for a new plant in China

Tolsma-Grisnich and ...

  Strategic partners Tolsma-Grisnich and Kiremko recently...

Utz Quality Foods launches Specialty Division

Utz Quality Foods la...

Utz Quality Foods, Inc. has recently announced the culmina...

Potatoes are back on WIC, a nutritional program for women, infants and children in USA

Potatoes are back on...

The National Potato Council (NPC) from USA succeeded to put ...

Exclusive interview with the director of Urschel Laboratories, Inc: The Urschel team is a very strong one

Exclusive interview ...

What began with one man's invention more than 100 years ago ...

4th Symposium of Potato Cyst Nematode Management

4th Symposium of Pot...

  The 4th Symposium of Potato Cyst Nematode Management wi...

UK Potato Council says it is a record year for seed potato exports

UK Potato Council sa...

  Seed potato exports are booming, with the latest figure...

Indian Government will procure 6,600 tones of potato from farmers

Indian Government wi...

The State Government announced its decision to procure 6,6...

Company launches a new solution for potato sprouting

Company launches a n...

  BioSafe Systems announces the introduction of ARRET Spr...

Seed Industry Event conference tackles key industry concerns

Seed Industry Event ...

The recent Seed Industry Event, organized by British Potato ...

Even though American consumers are facing a tough time economically, snack foods are still important in their daily diets; although many have significantly changed their priorities when choosing their snacks as they look for the best value.

That is one of the primary conclusions of the 2009 State of the Snack Industry report presented on 31 March at the Snack Food Association's annual convention, SNAXPO, held in Orlando March 29-April 1, by Sally Lyons Wyatt, Senior Vice President, Information Resources Inc. (IRI).

After snack household penetration declined most of 2007 and into the first quarter of 2008, Wyatt said they increased by 1.1 percent in the fourth quarter of 2008 over the same period in the previous year. Still, she said, 79 percent of consumers say they are looking for the best value when they purchase their snack products.

Consumer rituals have changed. According to IRI's research, 35.5 percent are making their snacks last longer, 54.3 percent are purchasing what's on sale instead of their favorite brands, and 47.5 percent are cutting back what they spend on snacking. In fact, many shoppers have turned to private label, which gained 8 share points in volume and 6 share points in total sales over the past year.

Within the snacks category as tracked by IRI, dollar sales were up 4% led by yogurt (+9%), salty snacks (+7%), crackers (+7%), and snack nuts (+6%), reflecting price increases resulting from high commodity costs. Total snack volume sales declined by 1% with only the yogurt category (+1%) posting a gain within the top 10 categories.
Wyatt said consumers continue to seek out healthier snack products as concern about wellness increases. However, she also mentioned manufacturers should not sacrifice their "indulgent" products because 47 per cent say they just want to eat what tastes good.

"You want to make sure you satisfy the consumer's need for healthier snacks, but don't give up on indulgent products," she advised. "Treat them. They love an indulgence after a long day at work."

Another consumer concern when they purchase snack products is the impact on the environment, "sustainability", according to IRI. "Consumers are more aware," said Wyatt, noting that 30 per cent want to see biodegradable packaging, for example, and 22 per cent are interested in purchasing natural and organic products.
"They want to be sure we are doing as much for the earth as we possibly can," Wyatt said.

She suggested that snack food marketers tell their customers in their advertising or on their packages about the healthfulness of their products, or the efforts they are taking to protect the environment - or both. All of that, she added, is part of the "value" that consumers are seeking.

In addition, she said, reaching snack buyers at home is critical, as increasing numbers of shoppers make their buying decisions at home before they leave for the store.
"There are different ways you can deliver value to the consumer and you need to think about that as you develop your strategies," Wyatt advised.

Note: SFA's State of the Industry Report for 2009, which is based on data supplied by IRI, will be published in the May 2009 edition of SFA's official magazine; Snack World.

Digital edition




Click or tap to download the digital magazine
for your tablet or mobile device.
Instructions available here.

 x 
Cart empty

Events Calendar

Last month September 2015 Next month
S M T W T F S
week 36 1 2 3 4 5
week 37 6 7 8 9 10 11 12
week 38 13 14 15 16 17 18 19
week 39 20 21 22 23 24 25 26
week 40 27 28 29 30

Latest Events

Sep 15th 2015 - Sep 18th 2015
PROCESS EXPO
Sep 28th 2015 - Sep 30th 2015
PACK EXPO

Trade Media Solutions S.R.L. | 1-5 G-ral David Praporgescu Str., 1st Floor, District 2, 020965 Bucharest, Romania.
Tel: +40 (0) 21 31 590 31  | E-mail: office@mediatrade.ro