Friday, 03 July 2015

IPPSC 2015, Day 3: Latest technologies in storage environment

IPPSC 2015, Day 3: Latest technologies in storage ...

Friday, June 19 was the third and final day of the International Potato Processing and Storage Conve...

IPPSC 2015, Day 2: Potato Industry Directions

IPPSC 2015, Day 2: Potato Industry Directions

After a first day abundant in knowledgeable talks on current and future matters of the processing ...

IPPSC 2015, Day 1: Newest Advances in Potato Processing

IPPSC 2015, Day 1: Newest Advances in Potato Proce...

Wednesday, June 17 was the first day of the International Potato Processing and Storage Convention...

ConAgra Foods intending to exit private label market

ConAgra Foods intending to exit private label market

In a report issued on June 30, ConAgra Foods, Inc. reported results for this year’s fourth quarter, whi...

EFSA formulates scientific point of view on acrylamide issue

EFSA formulates scientific point of view on acrylamide ...

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Kraft Heinz Company has a new senior leadership team

Kraft Heinz Company has a new senior leadership team

  The Kraft Heinz Company announced its new senior leadership team that marks another major milestone ...

Italian snack manufacturer chooses integrated solutions from tna

Italian snack manufacturer chooses integrated solutions...

  Leading Italian snack manufacturer Pata was able to reduce waste, simplify cleaning operations and i...

TOMRA equips its Belgian test and demo center with a new cold room

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  The equipment producer TOMRA Sorting Solutions is now able to test the performance of its sorting ma...

Key Technology launches new mobile-friendly website

Key Technology launches new mobile-friendly website

  Key Technology announces the launch of its redesigned corporate website with a new responsive versio...

McCain Australia launches a limited edition range of flavored frozen potato wedges

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  McCain Australia has recently launched the new wedges ‘...

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  Strategic partners Tolsma-Grisnich and Kiremko recently...

Utz Quality Foods launches Specialty Division

Utz Quality Foods la...

Utz Quality Foods, Inc. has recently announced the culmina...

Potatoes are back on WIC, a nutritional program for women, infants and children in USA

Potatoes are back on...

The National Potato Council (NPC) from USA succeeded to put ...

Exclusive interview with the director of Urschel Laboratories, Inc: The Urschel team is a very strong one

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What began with one man's invention more than 100 years ago ...

UK Potato Council says it is a record year for seed potato exports

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  Seed potato exports are booming, with the latest figure...

Indian Government will procure 6,600 tones of potato from farmers

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The State Government announced its decision to procure 6,6...

Company launches a new solution for potato sprouting

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  BioSafe Systems announces the introduction of ARRET Spr...

Seed Industry Event conference tackles key industry concerns

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Armenia registered an important growth in potato exports in 2014

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Armenian potato exports totaled about 20,600 tons, compared ...

Even though American consumers are facing a tough time economically, snack foods are still important in their daily diets; although many have significantly changed their priorities when choosing their snacks as they look for the best value.

That is one of the primary conclusions of the 2009 State of the Snack Industry report presented on 31 March at the Snack Food Association's annual convention, SNAXPO, held in Orlando March 29-April 1, by Sally Lyons Wyatt, Senior Vice President, Information Resources Inc. (IRI).

After snack household penetration declined most of 2007 and into the first quarter of 2008, Wyatt said they increased by 1.1 percent in the fourth quarter of 2008 over the same period in the previous year. Still, she said, 79 percent of consumers say they are looking for the best value when they purchase their snack products.

Consumer rituals have changed. According to IRI's research, 35.5 percent are making their snacks last longer, 54.3 percent are purchasing what's on sale instead of their favorite brands, and 47.5 percent are cutting back what they spend on snacking. In fact, many shoppers have turned to private label, which gained 8 share points in volume and 6 share points in total sales over the past year.

Within the snacks category as tracked by IRI, dollar sales were up 4% led by yogurt (+9%), salty snacks (+7%), crackers (+7%), and snack nuts (+6%), reflecting price increases resulting from high commodity costs. Total snack volume sales declined by 1% with only the yogurt category (+1%) posting a gain within the top 10 categories.
Wyatt said consumers continue to seek out healthier snack products as concern about wellness increases. However, she also mentioned manufacturers should not sacrifice their "indulgent" products because 47 per cent say they just want to eat what tastes good.

"You want to make sure you satisfy the consumer's need for healthier snacks, but don't give up on indulgent products," she advised. "Treat them. They love an indulgence after a long day at work."

Another consumer concern when they purchase snack products is the impact on the environment, "sustainability", according to IRI. "Consumers are more aware," said Wyatt, noting that 30 per cent want to see biodegradable packaging, for example, and 22 per cent are interested in purchasing natural and organic products.
"They want to be sure we are doing as much for the earth as we possibly can," Wyatt said.

She suggested that snack food marketers tell their customers in their advertising or on their packages about the healthfulness of their products, or the efforts they are taking to protect the environment - or both. All of that, she added, is part of the "value" that consumers are seeking.

In addition, she said, reaching snack buyers at home is critical, as increasing numbers of shoppers make their buying decisions at home before they leave for the store.
"There are different ways you can deliver value to the consumer and you need to think about that as you develop your strategies," Wyatt advised.

Note: SFA's State of the Industry Report for 2009, which is based on data supplied by IRI, will be published in the May 2009 edition of SFA's official magazine; Snack World.

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