Saturday, 01 November 2014

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Lay's Kettle Cooked Wasabi Ginger flavored potato chips is the winner of this year's Lay's "Do Us A Flavor (https://www.dousaflavor.com/)" contest, the announcement been made by Lay’s.

Seasoning systems: Variety is the key

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Report: The Philippines doubled its potato imports from the USA

The Unites States sees Philippines imports of its fresh potatoes increasing by 47.6% this year at around 15,000 metric tons.

Sweet potato dehydration plant opens in North Carolina

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“Create Your Flavor” competition starts in Italy

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For the first time in Italy, potato chips and snacks producer San Carlo launched an initiative to stimul...

Kettle Cooked Wasabi Ginger, the winner of the Lay’s “Do Us a Flavor” competition in the USA

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How breeders and processors can work together?

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Dr Sharon Hall will talk about the needs of the potato industry and how breeders and growers can work wi...

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TOMRA Sorting Solutions, the sorting and processing technology company, andPrologis, Inc., the global l...

Florimond Desprez Group acquires Germicopa, a potato seed company

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Florimond Desprez Group acquired Germicopa, one of the most important French potato seed companies and ...

Cargill reinforces its commitment to food security

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Cargill is calling for coordinated action by governments, the private sector and civil society to ensur...

TOMRA to demonstrate Genius System at Gulfood Manufacturing

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TOMRA Sorting Food will exhibit its popular Genius modular sorting system at Gulfood Manufacturing (http:...

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The new Sprint 2 Dicer by Urschel (http://www.urschel.com/) can be seen at Emballage in Paris beginning N...

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Cibus Tec is combined with Food Pack to serve all areas of food processing and packaging in one locatio...

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The dates for Potato Week 2014 are October 6-12 and the camp...

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AMC Foods announces the re-launch of their popular Kent Cr...

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Several Urschel cutting machines will be on display at Sal...

McDonald’s Japan Is Releasing Purple Sweet Potato McShake This Autumn

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McDonald's Japan is rolling out a special purple sweet potat...

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Following research and development, BioSafe Systems offers...

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Cheshire potato growers gathered at Aston Grange Farm near...

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Global potato processor McCain Foods is using drone techno...

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The Potato Council (UK) is looking for potato suppliers to help publicise National Chip Week 2010.

Growers and merchants are being encouraged to raise awareness of National Chip Week in February by putting the message onto potato sacks. Artwork is already available that promotes the week's key benefit - to boost sales - and encourage shops to register to take part.

Cambridgeshire grower and packer, and National Chip Week supporter, John Boutwood of Isle of Ely Produce is already leading the way. He is supplying customers with potatoes in sacks bearing the bright and eye-catching artwork, which was printed for free by bag supplier East Riding Sacks Ltd.

John says: "It really does make an impact and shops can't fail to see the Chip Week message when their potatoes arrive. It's also a great way to build relationships between shops and merchants, identifying opportunities that we can all benefit from."

The bag artwork is available to request now from the Potato Council and there are recruitment flyers that can be passed on to show why National Chip Week is such an important event. The Potato Council is also looking for help with the distribution of promotional material to shops.

Ellie King, Potato Council marketing executive, is urging all growers, processors and packers to request and use the artwork and flyers wherever possible - after all, the positive benefits will be felt by the whole sector. Ellie said: "Fish and chips shops account for a significant part of the potato market and so it is in the interest of the industry to encourage their customers to take part.

"The Week has proven to be a hugely successful platform to increase sales of chips and 2010 looks set to be no exception.

"It will be supported by a national media campaign, its own dedicated website www.lovechips.co.uk and will see the return of the hugely popular ‘Perfect Portion' awards for chip shops fronted by TV personality Keith Chegwin, all aimed at increasing sales and promoting positive messages about chips and potatoes."

For more information on National Chip Week 2010 or to request artwork (and details about printing) and recruitment flyers please contact Ellie King, Potato Council marketing on 02476 478 775 or email This email address is being protected from spambots. You need JavaScript enabled to view it..

 

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