Thursday, 03 September 2015

Multiple honors for Dr Neil Gudmestad at World Potato Congress in Beijing

Multiple honors for Dr Neil Gudmestad at World Pot...

  North Dakota State Plant Pathologist Dr. Neil Gudmestad was honored at the World Potato Congres...

China makes global commitment to the potato

China makes global commitment to the potato

China's commitment to the potato was very publicly and internationally demonstrated when it hosted t...

The PAA held their annual meeting in Portland, USA

The PAA held their annual meeting in Portland, USA

The Potato Association of America held their 99th Annual Meeting during July 19-23, 2015 in the east...

TOMRA wins design award for its common user interface

TOMRA wins design award for its common user interface

  TOMRA’s Common User Interface (CUI), designed by TOMRA Sorting Solutions (TOMRA) and Design Partners...

TOMRA Sorting Food signs new contracts at World Potato Congress

TOMRA Sorting Food signs new contracts at World Potato ...

  TOMRA Sorting Food has welcomed two new Chinese customers into the fold during a signing ceremony at...

The constant changes in Asian potato chips

The constant changes in Asian potato chips

  Over the last four centuries, the potato has come a long way from the American Andes. Since its cult...

Alternative processing technologies on program at PROCESS EXPO

Alternative processing technologies on program at PROCE...

  The Food Processing Suppliers Association has released the details of four sessions of the education...

The sharp edge of the job

The sharp edge of the job

  Product perfection starts before the processing. It is maintained in the processing plant but only e...

Efficient drying pays off

Efficient drying pays off

  When it comes to drying potatoes, regardless of the type of end product one may have in mind, there ...

McCain Australia has new range of frozen potato wedges

McCain Australia has...

  McCain Australia has recently launched the new wedges ‘...

Tolsma-Grisnich and Kiremko, partnership for a new plant in China

Tolsma-Grisnich and ...

  Strategic partners Tolsma-Grisnich and Kiremko recently...

Utz Quality Foods launches Specialty Division

Utz Quality Foods la...

Utz Quality Foods, Inc. has recently announced the culmina...

Potatoes are back on WIC, a nutritional program for women, infants and children in USA

Potatoes are back on...

The National Potato Council (NPC) from USA succeeded to put ...

Exclusive interview with the director of Urschel Laboratories, Inc: The Urschel team is a very strong one

Exclusive interview ...

What began with one man's invention more than 100 years ago ...

4th Symposium of Potato Cyst Nematode Management

4th Symposium of Pot...

  The 4th Symposium of Potato Cyst Nematode Management wi...

UK Potato Council says it is a record year for seed potato exports

UK Potato Council sa...

  Seed potato exports are booming, with the latest figure...

Indian Government will procure 6,600 tones of potato from farmers

Indian Government wi...

The State Government announced its decision to procure 6,6...

Company launches a new solution for potato sprouting

Company launches a n...

  BioSafe Systems announces the introduction of ARRET Spr...

Seed Industry Event conference tackles key industry concerns

Seed Industry Event ...

The recent Seed Industry Event, organized by British Potato ...

The Potato Council (UK) is looking for potato suppliers to help publicise National Chip Week 2010.

Growers and merchants are being encouraged to raise awareness of National Chip Week in February by putting the message onto potato sacks. Artwork is already available that promotes the week's key benefit - to boost sales - and encourage shops to register to take part.

Cambridgeshire grower and packer, and National Chip Week supporter, John Boutwood of Isle of Ely Produce is already leading the way. He is supplying customers with potatoes in sacks bearing the bright and eye-catching artwork, which was printed for free by bag supplier East Riding Sacks Ltd.

John says: "It really does make an impact and shops can't fail to see the Chip Week message when their potatoes arrive. It's also a great way to build relationships between shops and merchants, identifying opportunities that we can all benefit from."

The bag artwork is available to request now from the Potato Council and there are recruitment flyers that can be passed on to show why National Chip Week is such an important event. The Potato Council is also looking for help with the distribution of promotional material to shops.

Ellie King, Potato Council marketing executive, is urging all growers, processors and packers to request and use the artwork and flyers wherever possible - after all, the positive benefits will be felt by the whole sector. Ellie said: "Fish and chips shops account for a significant part of the potato market and so it is in the interest of the industry to encourage their customers to take part.

"The Week has proven to be a hugely successful platform to increase sales of chips and 2010 looks set to be no exception.

"It will be supported by a national media campaign, its own dedicated website www.lovechips.co.uk and will see the return of the hugely popular ‘Perfect Portion' awards for chip shops fronted by TV personality Keith Chegwin, all aimed at increasing sales and promoting positive messages about chips and potatoes."

For more information on National Chip Week 2010 or to request artwork (and details about printing) and recruitment flyers please contact Ellie King, Potato Council marketing on 02476 478 775 or email This email address is being protected from spambots. You need JavaScript enabled to view it..

 

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