The snack brand is set to spend £500,000 on the ‘full on flavour' campaign in a bid to conquer the Scottish Market.
Golden Wonder has enjoyed a year of substantial growth despite the economic downturn.
The company reported an 8 per cent growth in value sales - significantly higher than a market growth of just 1.7 per cent for the same period.
Volume growth was also up 12 per cent while the overall market declined by 1 per cent.
.@Europatat & #Belgapom Prepare to “Make the European Potato Trade Great Again!”- @romaincools told PotatoBusiness… https://t.co/2QsZYxhbb6