Thursday, 23 March 2017

A New Theme for PotatoEurope: “Potatoes Feed and Meet the World”

A New Theme for PotatoEurope: “Potatoes Feed and M...

  With seven months still to go, 50% of the exhibition space at PotatoEurope 2017 – the trade sho...

Potato Grower Awarded with NFU’s Highest Honor

Potato Grower Awarded with NFU’s Highest Honor

  The National Farmers Union (NFU) presented Merle Anderson, Cheryl Cook, and Kent Peppler with t...

Europatat and Belgapom Prepare to “Make the European Potato Trade Great Again!”

Europatat and Belgapom Prepare to “Make the Europe...

  “Make the European Potato Trade Great Again!” (it’s gonna be huge, it’s gonna be great, it’s tr...

Belgapom: 2016 Was a Record Year for Belgian Potato Processing Sector

Belgapom: 2016 Was a Record Year for Belgian Potato Pro...

  2016 was an absolute record year for the Belgian potato procession sector, according to Belgapom, th...

Exclusive: Asian Demand Drives US Exports of French Fries in 2016

Exclusive: Asian Demand Drives US Exports of French Fri...

It appears that more and more consumers in Asian countries are getting a taste for French fries, says t...

U.S. Potato Exports Reach Record Levels in 2016

U.S. Potato Exports Reach Record Levels in 2016

  For calendar year 2016, total U.S. potato exports were up 4% to USD1,726,920,330  – the highest ever...

Case Study: Mrs. Gerry’s Kitchen Implements New Peeling Technology

Case Study: Mrs. Gerry’s Kitchen Implements New Peeling...

  Mrs. Gerry’s Kitchen, based in Albert Lea, Minnesota, the USA, included with the latest expansion of...

TOMRA Presents the Latest Sorting Machine at ProfoodTech 2017

TOMRA Presents the Latest Sorting Machine at ProfoodTec...

  TOMRA Sorting Food will showcase the TOMRA 5A, its newest potato sorter, at the new biennial process...

Key Technology Introduces Infeed and Collection Conveyors for Veryx

Key Technology Introduces Infeed and Collection Conveyo...

  Key Technology has introduced new product-specific infeed and collection conveyors for their new Ver...

High Levels of Acrylamide for Potato Fries in Brussels

High Levels of Acryl...

  Fifteen percent of Brussels’ friteries surveyed selling...

Consumer Perception Regarding Potatoes Is Improving

Consumer Perception ...

  A big factor influencing potato demand in the past two ...

Exports of Frozen and Fresh Potatoes Continue to Grow

Exports of Frozen an...

  U.S. exports of frozen and fresh potatoes continued to ...

NEPG Notices Reduced Crops for the Current Season

NEPG Notices Reduced...

  The scarcity of seedlings could reduce crop rises annou...

Tostitos Creates “Party Safe” Bag

Tostitos Creates “Pa...

  Tostitos created the "Party Safe" bag – a bag...

Farm Frites Could Build French Fries Plant in Kazakhstan

Farm Frites Could Bu...

  Deputy Prime Minister of Kazakhstan and Minister of Agr...

French Potato Association Considers Building a Potato Processing Facility

French Potato Associ...

    Global demand for products from processed potatoes, pa...

FSA Starts Campaign Anti-Acrylamide in Home Cooked Foods

FSA Starts Campaign ...

  Food Standards Agency (FSA) is launching ‘Go for Gold’ ...

Pringles Introduces New Range of "Loud" Crisps

Pringles Introduces ...

    Pringles is introducing new line-up – Pringles Loud,...

New “Focus on Potato” Webinar Rhizoctonia Canker and Black Scurf

New “Focus on Potato...

  The Plant Management Network (PMN) has released a new p...

First UK Deposit in Global Seed Vault

First UK Deposit in ...

  The Commonwealth Potato Collection (CPC), an invaluable...

Cool Farming Tool Proves Sustainability of Potato Culture

Cool Farming Tool Pr...

  Since last autumn, the farmers and the professionals in...

Agreement on Genome-Analysis Technology

Agreement on Genome-...

  Monsanto Company and NRGene announced that they have re...

New Method to Capture Disease-resistant DNA for Plants

New Method to Captur...

  Scientists have developed and improved technique for ca...

New “Focus on Potato” Webcast Helps Growers Manage White Mold Infections

New “Focus on Potato...

The Plant Management Network (PMN) has released a new pres...

McDonald’s Chooses New Potato Varieties for Fries

McDonald’s Chooses N...

In September, the worldwide fast-food chain chose two new ...

Potato Growers Get Help to Fight with Late Blight Pathogen

Potato Growers Get H...

  The Plant Management Network (PMN) has released in Nove...

Potandon Produce Adds a New Organic Potato Supply Point

Potandon Produce Add...

  Potandon Produce LLC, the industry leader in fresh pota...

The UK's Leatherhead Food Research predict that 2011 will see a number of underlying trends rise higher up the agenda and combine to provide the food and drink industry with a renewed strategic focus.

Laura Freeman, Senior Market Analyst in Leatherhead's Market Intelligence department, discusses 10 food and drink trends that Leatherhead Food Research predicts for 2011.

Reformulations and stealthy reductions

Recent trends such as natural, ‘clean labelling' and lower salt/fat/sugar initiatives are continuing to impact all aspects of the food chain. Initiatives such as the removal of artificial additives and ingredients will continue into 2011, whilst many companies are also following initiatives to gradually reduce salt, sugar and fat levels in products without changing the taste.

Sustainability high on the agenda

Green issues are still high on the food and beverage industries' agenda. There will be a continued focus on issues such as food miles, food waste and recyclable packaging. However, there is also likely to be increased awareness and interest in new areas such as embedded water, building sustainable supply chains and energy use.

Health and wellness

Feedback from manufacturers indicates that trends around health and wellness are likely to impact strategic developments in 2011. Whilst functional foods with direct health claims are becoming more strictly regulated, particularly in Europe, there are some sectors which naturally lend themselves to healthy associations including yoghurts, multi-seed breads and fruit juices. These sectors are likely to use this to their advantage.

Riding out the recession

The government mentality of ‘we're all in it together' coupled with budget cuts in public spending will have an effect on consumer spending well into 2011, with many consumers feeling the pinch and budgeting where they can. The impact on the food and drink industry will be mixed. For some consumers there will be a continued trend towards staying in, buying from ‘basics' ranges and indulging in small luxuries (see below: small indulgences). However, we are also likely to expect a return to growth, albeit modest, across some value-added and premium lines.

Ever-expanding tastes

Cuisines from regions around the world will continue to inspire both consumers' taste buds and product innovations. Cuisines set to be influential in 2011 include Nordic and Middle Eastern; top chefs from these regions demonstrated their skills at Leatherhead Food Research's Taste Trends 2010 conference.

Provenance

Whilst locally-sourced foods will continue to be of interest to some consumers, we believe that ‘British' will be the core focus for consumers when demanding provenance.

Small indulgences

The ‘tighten our belts' mentality will continue into 2011 resulting in many consumers forgoing large expenses in favour of ‘treats' in inexpensive forms. One market likely to continue benefitting from this trend will be the chocolate market where innovations will be geared towards premium, high-quality offerings.

Frozen foods market beginning to thaw?

There is growing awareness that freezing food helps to lock in the quality and freshness linking to consumers' demands for better quality coupled with good value for money. Leatherhead Food Research's report Frozen vs. Chilled - A European Perspective (www.leatherheadfood.com/frozen-v-chilled) offers the view that "frozen ready meals and pizza are likely to place ever increasing emphasis on quality and value for money to compete against their chilled equivalents."

Less is more

Consumers will continue to demand convenience to fit in with ever-busy lives. The convenience category will see increased innovation around simple solutions with a focus on quality, particularly in the delivery of ready meals and meal kits. Reducing the amount of packaging will also be a focus.

Obesity to get bigger!

Weight management has been reincarnated in various forms throughout the food and drink industry over the years. The direction of the industry is shifting from ‘better for you' products (i.e. diet and low and light foods) towards products offering a longer-term focus in the form weight management benefits rather than weight loss. For example, innovations within the ingredients sector will allow companies to explore the addition of fibres and proteins and their effects on satiety.

 

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