Friday, 27 March 2015

Tomorrow's industry leaders are trained at 2015 PILI

Tomorrow's industry leaders are trained at 2015 PI...

  The Potato Industry Leadership Institute (PILI) Class of 2015 included twenty-seven potato grow...

Campaign “Cook Your Own Potatoes”, supported by Olympic athlete

Campaign “Cook Your Own Potatoes”, supported by Ol...

Potato Council has added an exciting new dimension to its successful ‘Cook Your Own Potatoes’ projec...

Horsch won "Best new product or innovation" category at LAMMA’15 Award

Horsch won Best new product or innovation catego...

The equipment manufacturer Horsch UK won the “Best New Product or Innovation” at LAMMA’15, the annua...

H.J. Heinz Company and Kraft Foods Group to form the Kraft Heinz Company

H.J. Heinz Company and Kraft Foods Group to form the Kr...

H.J. Heinz Company and Kraft Foods Group, Inc. announced they have entered into a definitive merger agr...

Consumer needs drive potato innovation strategy

Consumer needs drive potato innovation strategy

  Head of Potato Council R D Dr Mike Storey discusses Potato Council’s new Research and Innovation Str...

The US FDA gave green light to six varieties of GMO potatoes

The US FDA gave green light to six varieties of GMO pot...

  The U.S. Food and Drug Administration completed its evaluation for six varieties of potatoes genetic...

TOMRA launches its newest peeling solution for seasonal vegetables and fruit processors

TOMRA launches its newest peeling solution for seasonal...

  TOMRA Sorting Food will reveal the latest addition to its steam peeling portfolio at Anuga FoodTec, ...

Loma launches its new X-ray contaminant inspection machine

Loma launches its new X-ray contaminant inspection mach...

  The equipment manufacturer Loma Systems launched its new X-ray contaminant inspection machine, a mod...

Key Technology expands global customer service and support

Key Technology expands global customer service and supp...

  Key Technology announces the expansion of its global customer service and support, helping food proc...

Potatoes are back on WIC, a nutritional program for women, infants and children in USA

Potatoes are back on...

The National Potato Council (NPC) from USA succeeded to put ...

Exclusive interview with the director of Urschel Laboratories, Inc: The Urschel team is a very strong one

Exclusive interview ...

What began with one man's invention more than 100 years ago ...

Important investment in Lamb Weston frozen food facility in Netherlands will add capacity and jobs

Important investment...

Lamb Weston / Meijer, a joint venture between US-based ConAg...

Thanksgiving Feast, a new line of kettle-cooked potato chips

Thanksgiving Feast, ...

Boulder Canyon Foods introduces Thanksgiving Feast, a new ...

Potato Week 2014 to take place on October 6-12

Potato Week 2014 to ...

The dates for Potato Week 2014 are October 6-12 and the camp...

Indian Government will procure 6,600 tones of potato from farmers

Indian Government wi...

The State Government announced its decision to procure 6,6...

Company launches a new solution for potato sprouting

Company launches a n...

  BioSafe Systems announces the introduction of ARRET Spr...

Seed Industry Event conference tackles key industry concerns

Seed Industry Event ...

The recent Seed Industry Event, organized by British Potato ...

Armenia registered an important growth in potato exports in 2014

Armenia registered a...

Armenian potato exports totaled about 20,600 tons, compared ...

McDonald’s does not plan to use J.R. Simplot's GMO potatoes

McDonald’s does not ...

A huge debate is happening these days in the USA involving...

The UK's premium vodka and spirit producer Chase Distillery is confident of doubling its turnover to £3-4m in 2011 on the back of strong US sales.

The prediction follows a tie-up between Chase Distillery and US brand management firm, Pelican brands, to sell the firm's premium vodka and elderflower liquor to US distributors and retailers from September.

Founder and ceo Will Chase said: "Turnover this year will be around 1.5m, we're planning to boost this to £3-4m next year and £10m the year after on the basis of growing demand in the US and China.

"The States represents 60 per cent of the world market for vodka, while the UK only represents 3 per cent. The UK is more of a shop window for a brand, if it does well here then it's likely to do well worldwide."

Pelican are predicting Chase Vodka - who won the the accolade of the "World's Best Vodka" at the globally renowned San Francisco World Spirits Competition this year - will become a $100 million brand.

J. Smoke Wallin, Chairman of Pelican Brands, said: "We are building a very exciting and powerful portfolio of spirit brands and the opportunity to partner with the ‘World's Best' vodka was too good to miss.

"More important than the award is the deep integrity and care with which Chase brands are made."

 

Chase added that the distillery also has ambitious growth plans for China and India, with its unique selling point the romance of the English countryside. He also criticised what he described as cheap imitators trying to capture a share of the premium spirit market, following his firm's success.

Chase Distillery launched the first English potato vodka in 2008, and in 2009 vodka replaced Scottish whisky as Britain's most popular spirit. It now represents over 30 per cent of UK spirit market sales, according to the Gin & Vodka Association.

Chase said: "I can see another 10-20 new ‘premium' spirit firms mushrooming next year. You can be a one-minute wonder and get your product stocked behind bars. But will this success last, where will you be in three months time?

"We mash and grow our own potatoes, and use our own distillery to produce everything from scratch. We also make gin from our own cider, after we turn that into apple vodka. I can tell you the precise still that each bottle comes from.

"Other producers simply throw some bulk-bought vodka through a still, add a few botanicals and call it premium gin. We want to keep Chase as a premium brand."

This commitment to quality necessitates care in regard to where the firm's premium spirits are stocked, with listings at The Ivy, Harrods and The Ritz. Nonetheless, Chase does not rule out deals with selected major multiples:

"Waitrose fulfils our quality criterion and we have a national presence in their stores. We're also in Selfridges, Harvey Nichols and sell an awful lot to Majestic Wine."

And although Chase has ambitious plans to expand the business, he claims that world domination and a "corporate approach" is not on the cards: "We have to grow. We currently shift one Transit van a day but could easily expand that to 10. The beauty of a distillery is that we could increase production by 50-60 times without spending a vast amount of money," he said.


VM - Shopping cart

 x 
Cart empty

Events Calendar

Last month March 2015 Next month
S M T W T F S
week 10 1 2 3 4 5 6 7
week 11 8 9 10 11 12 13 14
week 12 15 16 17 18 19 20 21
week 13 22 23 24 25 26 27 28
week 14 29 30 31

Latest Events

Jun 10th 2015 - Jun 15th 2015
Snackex
Jun 17th 2015 - Jun 19th 2015
International Potato Processing and Storage Convention
Jul 28th 2015 - Jul 30th 2015
9th World Potato Congress

Trade Media Solutions S.R.L. | 1-5 G-ral David Praporgescu Str., 1st Floor, District 2, 020965 Bucharest, Romania.
Tel: +40 (0) 21 31 590 31  | E-mail: office@mediatrade.ro

generic xanax online xanax online no prescription order xanax online mastercard buy valium buy valium online without prescription legal buy valium online klonopin online no prescription buy klonopin online buy klonopin free shipping adderall online overnight adderall online without prescription adderall overnight shipping buy tramadol free shipping buy tramadol no prescription buy tramadol online mastercard overnight buy tramadol online no prescription overnight buy tramadol online no prescription order tramadol online overnight klonopin generic buy klonopin online klonopin generic order valium buy valium online without prescription valium no rx xanax cheap buy xanax no prescription buy xanax online with mastercard buy accutane without rx buy accutane no prescription order accutane no prescription buy ativan with mastercard ativan online without prescription ativan overnight shipping buy valium online no prescription overnight buy valium without prescription cheap valium buy ambien overnight delivery ambien online pharmacy buy ambien order tramadol no prescription buy tramadol no prescription tramadol generic klonopin overnight shipping klonopin for sale buy klonopin cheap online buy generic tadalafil no prescription buy tadalafil online no prescription tadalafil cheap buy retin-a buy retin-a online without prescription buy retin-a online no prescription buy cheap tramadol buy tramadol without prescription buy tramadol online no prescription buy generic ambien buy ambien no prescription order ambien online can you buy xanax online xanax for sale buy cheap xanax buy ambien no prescription overnight ambien online pharmacy order ambien online mastercard buy ambien us buy ambien no prescription generic ambien