Thursday, 25 August 2016

Potato Pathology and Pests Section Meeting 2016 Takes Place in Scotland

Potato Pathology and Pests Section Meeting 2016 Ta...

  The European Association for Potato Research (EAPR) organizes in Dundee Scotland, a scientific ...

An International Business Meeting for the Industry: PotatoEurope 2016

An International Business Meeting for the Industry...

 The 11th edition of PotatoEurope will be held on September 14-15 at Villers-Saint-Christophe, hal...

A Better Perspective on Potato Processing: AHDB Potatoes’ Next Generation Visited McCain

A Better Perspective on Potato Processing: AHDB Po...

  AHDB Potatoes’ Next Generation recently continued its exploration of Great Britain’s diverse po...

FDA Launches New Nutrition Facts Label for Potatoes

FDA Launches New Nutrition Facts Label for Potatoes

 The US Food and Drug Administration (FDA) recently released revisions to the Nutrition Facts label, wh...

Pinnacle Foods to Close EVOL Facility in Boulder and Relocate Operations to Fayetteville

Pinnacle Foods to Close EVOL Facility in Boulder and Re...

 Food producer Pinnacle Foods has announced plans to relocate EVOL manufacturing operations to an exist...

Branston Launches Competition for Its New Truck Design

Branston Launches Competition for Its New Truck Design

  Potato processor Branston is now looking for an innovative idea from children in the UK, which will ...

How to Seal 6,000 Potato Packages Per Hour with Ultrasonic Technology

How to Seal 6,000 Potato Packages Per Hour with Ultraso...

  The German food company Wernsing Feinkost GmbH, based in Addrup-Essen near Oldenburg, seals 6,000 ba...

Key Technology Introduces VERYX Belt-Fed Digital Sorters

Key Technology Introduces VERYX Belt-Fed Digital Sorter...

  Key Technology introduces its VERYX belt-fed digital sorters, with a goal to improve product quality...

Technology Producers Make Drone Demonstrations at Potato Farm in Oregon

Technology Producers Make Drone Demonstrations at Potat...

 The Oregon UAS FutureFarm will host the first Ag Drone Rodeo in Pendleton, Oregon on August 18 -19, wh...

Avebe Starts the Potato Harvest Campaign

Avebe Starts the Pot...

 Potato starch producer Avebe has recently announced the s...

New Potato Products Recently Launched Worldwide

New Potato Products ...

Potato manufacturers are competing in launching new produc...

Ballreich Wins Best Potato Chip and Potato Stick

Ballreich Wins Best ...

  Potato producer Ballreich has recently been awarded for...

McDonald’s of the Future Serves Unlimited Fries

McDonald’s of the Fu...

  McDonald’s has recently opened a new location in Missou...

Kiremko is the Main Supplier for New Project Linkage Farm Frites in China

Kiremko is the Main ...

   Dutch engineering company Kiremko will be the main sup...

Greenpeace Issues Blacklist for Pesticides in EU

Greenpeace Issues Bl...

 Greenpeace Germany has recently published a new version o...

Costs of Developing GM Potatoes Comparable to Conventional Varieties

Costs of Developing ...

  The cost of developing GM potato varieties is in fact n...

Scientists to Test Potatoes Grown in Mars and Moon Soils

Scientists to Test P...

 Scientists of Wageningen University and Research (The Net...

Solana Seeds UK Opens New Facility in North Norfolk

Solana Seeds UK Open...

  Solana Seeds UK celebrated its first birthday with a sp...

Farm Visit: How to Produce Potatoes for PepsiCo Factory in Romania

Farm Visit: How to P...

  Mirica Farm in Romania is preparing to develop one of t...

Frito-Lay North America, part of PepsiCo, Inc., is undertaking a significant reformulation of its product portfolio that will result in approximately 50 per cent of its products being made with all natural ingredients by the end of this year.

The initiative will include three of Frito-Lay's biggest brands - Lay's potato chips, Tostitos tortilla chips and SunChips multigrain snacks - and will be identifiable in stores through a stamp on product packages calling out that the product is made with all natural ingredients, no monosodium glutamate (MSG), artificial preservatives or artificial flavors.

"As the snack food category leader, we have insights that show consumers are seeking a wider range of products made with all natural ingredients," said Ann Mukherjee, senior vice-president and chief marketing officer of Frito-Lay. "At Frito-Lay North America we want to provide our customers with a broad portfolio of snack options that taste great and are made with real food ingredients. Many of the unflavored snacks in our portfolio are already made with all natural ingredients, and we've focused on expanding our portfolio of products with all natural ingredients to include more of consumers' favorite flavored products."

Among the more than six dozen varieties of Frito-Lay products that will be made with all natural ingredients are all the flavors of Lay's potato chips, Tostitos tortilla chips, SunChips multigrain snacks, Baked! snacks and Rold Gold pretzels.

To support the initiative, Frito-Lay said it is undertaking its largest integrated marketing campaign: a portfolio-focused, 360-degree marketing campaign that launched on January 1 during the Tostitos Fiesta Bowl. The campaign will include a significant focus on digital and social mediums to connect with consumers.

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Sep 14th 2016 - Sep 15th 2016
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