Friday, 30 January 2015

New format for Fruit Logistica 2015, focusing on machinery, technology and packaging

For the first time, Fruit Logistica 2015 features an exclusive forum for machines and technology that emphasizes the importance of technical solutions for the fresh produce trade. The trade fair takes place in Berlin, February

Australian project to develop a more reliable soil Phosphorus test

“Innovative Nutrient Management for the Australian Potato Industry”, a project developed by Department of Agriculture National Landcare Innovation, is now in its second year. 

Chip Week is calling all “chip lovers” across the UK

Chip Week 2015 will run from February 16-22 and will select its winners for this year’s Choice Chip Awards.

Global Cold Storage Capacity Report for 2014 shows that India surpassed USA

Global Cold Storage Capacity Report reveals that India has now a bigger total cold storage capacity, with 131 million cubic meters of space, compared to 115 million in the USA. China is now the

Chip Week is calling all “chip lovers” across the UK

Chip Week is calling all “chip lovers” across the ...

Chip Week 2015 will run from February 16-22 and will select its winners for this year’s Choice Chi...

New format for Fruit Logistica 2015, focusing on machinery, technology and packaging

New format for Fruit Logistica 2015, focusing on m...

For the first time, Fruit Logistica 2015 features an exclusive forum for machines and technology tha...

IPPSC helps you find more on Pulsed Electric Field (PEF) Technology

IPPSC helps you find more on Pulsed Electric Field...

In potato processing, PEF systems are an emerging alternative for traditional preheaters, as if not ...

Important changes for McDonald’s, starting with the company’s CEO

Important changes for McDonald’s, starting with the com...

The Board of Directors of McDonald's Corporation elected Steve Easterbrook to become President and CEO ...

McCain transfers production from Grobbendonk to Leuze

McCain transfers production from Grobbendonk to Leuze

Potato specialties production plant in Grobbendonk will be shut down early in 2016, McCain Foods Belgium’...

Market trends: Australia’s favorite snack

Market trends: Australia’s favorite snack

Potato chips remain the favorite snack in Australia, according to Roy Morgan Research. The data from the ...

Patent Covers Quick-Release Conveyor Belt Containment Device for Easy Cleaning of Food Conveyors

Patent Covers Quick-Release Conveyor Belt Containment D...

Dynamic Conveyor Corporation announced the issuance to it by the US Patent Office of a patent that gives ...

Loma helps the companies to apply standards for food safety

Loma helps the companies to apply standards for food sa...

Loma Systems urges food companies to review inspection equipment and procedures in line with BRC’s latest...

GEA to supply PEPEES advanced technology for drying potato starch

GEA to supply PEPEES advanced technology for drying pot...

 GEA Barr-Rosin is to supply PEPEES in Poland with a turnkey potato starch drying system. New equipment w...

Potatoes are back on WIC, a nutritional program for women, infants and children in USA

Potatoes are back on...

The National Potato Council (NPC) from USA succeeded to put ...

Exclusive interview with the director of Urschel Laboratories, Inc: The Urschel team is a very strong one

Exclusive interview ...

What began with one man's invention more than 100 years ago ...

Important investment in Lamb Weston frozen food facility in Netherlands will add capacity and jobs

Important investment...

Lamb Weston / Meijer, a joint venture between US-based ConAg...

Thanksgiving Feast, a new line of kettle-cooked potato chips

Thanksgiving Feast, ...

Boulder Canyon Foods introduces Thanksgiving Feast, a new ...

Potato Week 2014 to take place on October 6-12

Potato Week 2014 to ...

The dates for Potato Week 2014 are October 6-12 and the camp...

Seed Industry Event conference tackles key industry concerns

Seed Industry Event ...

The recent Seed Industry Event, organized by British Potato ...

Armenia registered an important growth in potato exports in 2014

Armenia registered a...

Armenian potato exports totaled about 20,600 tons, compared ...

McDonald’s does not plan to use J.R. Simplot's GMO potatoes

McDonald’s does not ...

A huge debate is happening these days in the USA involving...

Prince Edward Island Potato Board awards tips in tampering case

Prince Edward Island...

The potato industry in Prince Edward Island (PEI) will off...

Farmers in Uzbekistan learn how to improve productivity and save water

Farmers in Uzbekista...

Two international organizations lead projects for Uzbekist...

A television campaign helped boost profits at Scotland-based vegetable giant Albert Bartlett by 67.6 per cent last year to £9.9 million.

The company screened adverts for its red-skinned Rooster brand featuring Desperate Housewives' actress Marcia Cross, during breaks in hit shows including The X Factor, I'm A Celebrity and Coronation Street.

This helped double penetration of the brand to 16 per cent of UK households, delivered value and volume growth of more than 100 per cent and boosted its share to 5 per cent of the UK potato market, reported The Herald.

A later tie-up with Disney saw the company produce packaging featuring Toy Story 3, 2010's highest grossing film.

This increased penetration of Rooster further to 29 per cent of households.

The family-owned company, which caught the headlines with its indigo-coloured "Purple Majesty" potatoes last year, still suffered a 8.6 per cent drop in turnover from £149.2m to £136.3m for the year ended May 31, 2010, according to accounts filed with Companies House.

But a sharp fall in administrative expenses meant an increase in operating profit from £7.3m to £10.2m. Pre-tax profit was up from £5.9m to £9.9m.

The profit leap was achieved despite Albert Bartlett writing £8.3m off the value of its operation in Boston, Lincolnshire.

The directors, headed by owner Ronnie Bartlett, said in a statement accompanying the accounts that the trading performance was "satisfactory" given the economic conditions.

They added: "The external market remains extremely difficult as major retailers continue to battle for market share."

Supermarket core own label produce accounts for the largest volume area of business for the company, which is one of the largest vegetable growers and packaging firms in the UK.

But the directors added: "The area of premium own label and brand continues to be a growing share as a result of variety, innovation and increasing customer loyalty in the area."

It said its marketing campaigns during the year were its biggest investment to date and "delivered a significant step on for the generic Albert Bartlett brand and the Rooster sub brand".

"Innovation and consumer advertising is building value and attracting new and younger consumers to the fresh potato fixture, which will build a strong consumer base for the long-term benefit of the category," they added.

The launch of "Purple Majesty" potatoes in October, after the end of the financial year in question was another major publicity, coup for the company.

Among the charitable donations made by Albert Bartlett during the year was £50,000 given to the University of Edinburgh.

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