Friday, 25 April 2014

Spring Cleaning Time!

Getting a storage facility ready for the new crop includes several steps, among which: cleaning, servicing and repairs, and ensuring proper adjustments and placement of equipment.

Potato Prices Soar in Australia Due to Extreme Weather

  Bad weather has caused the potato shortage currently affecting Australia, which is reflected in increased costs for washed potatoes.

Great Place to Work Ranks Tomra in Norway’s Top 10

Global human resources consulting, research and training firm specialising in organisational trust Great Place to Work® has recently announced the lists of best workplaces in Norway and names Tomra 7th best medium-sized workplace in

Wind Turbine to Power Greenvale Potato Packaging Plant

Greenvale, the UK’s leading supplier of fresh potatoes, and renewable energy company, Triodos Renewables Plc, announced the completion of a deal to build a wind turbine.

India Potato Expo Starts

India Potato Expo Starts

The international exhibition on potato production, storage and processing technologies launches its thir...

Sochi Winter Olympics  Fuelled by Lamb Weston Potatoes

Sochi Winter Olympics Fue...

An extensive number of food and beverage outlets in and around Sochi will be serving Lamb Weston premium...

Interpack 2014 Preview: New Event Introduced

Interpack 2014 Preview: Ne...

  Components for processing and packaging have a new section dedicated to suppliers at Interpack, which i...

Key Technology Appoints Cedric Simmons as Area Sales Manager for the Southeast United States

Key Technology Appoints Ce...

Key Technology announced its new area sales manager for the Southeast U.S., Cedric Simmons – who is res...

Great Place to Work Ranks Tomra in Norway’s Top 10

Great Place to Work Ranks ...

Global human resources consulting, research and training firm specialising in organisational trust Grea...

Potato Prices Soar in Australia Due to Extreme Weather

Potato Prices Soar in Aust...

  Bad weather has caused the potato shortage currently affecting Australia, which is reflected in incr...

Wind Turbine to Power Greenvale Potato Packaging Plant

Wind Turbine to Power Gree...

Greenvale, the UK’s leading supplier of fresh potatoes, and renewable energy company, Triodos Renewable...

Key Technology Showcases Digital Sorting and Specialised Conveying at interpack

Key Technology Showcases D...

Key Technology will exhibit its Python laser sorter and Impulse® electromagnetic conveyor at interpack ...

GEA Food Solutions at Interpack : ‘We Process and Pack It All’

GEA Food Solutions at Inte...

GEA Food Solution’s equipment on display on stand B09 in Hall 7a at interpack reinforces the statement ...

 Kiremko’s Sliver Remover Gets Upgraded

Kiremko’s Sliver Re...

The Kiremko sliver remover has undergone a major innovatio...

Lamb Weston Introduces Sweet ‘n Savour Fries Range

Lamb Weston Introduc...

Lamb Weston has introduced a new Sweet Potato Fries range: S...

Cutting Equipment Delivers Themed Potato Slices

Cutting Equipment De...

Tummers Methodic aims to meet theme potato seasonal trends b...

tna To Highlight High Performance Packaging Solutions at Interpack 2014

tna To Highlight Hig...

Visitors attending Interpack in May 8-14 will be able to e...

Key Technology Introduces Sort-to-Grade for All G6 Optical Sorters

Key Technology Intro...

Key Technology announces its new potato strips Sort-to-Gra...

Potato Council Marks 50 Years of Storage Research

Potato Council Marks...

The Potato Council division of the Agriculture and Horticu...

Developing Tailor Made Warehouses at CeMAT Stands

Developing Tailor Ma...

International system integrator viastore systems will be p...

Spring Cleaning Time!

Spring Cleaning Time...

Getting a storage facility ready for the new crop includes...

New Intelligent Storage Automation

New Intelligent Stor...

Omnivent launches OmniCuro, its new storage automation ava...

All in Check

All in Check

The longevity of potatoes in storage is dependent on many ...

A television campaign helped boost profits at Scotland-based vegetable giant Albert Bartlett by 67.6 per cent last year to £9.9 million.

The company screened adverts for its red-skinned Rooster brand featuring Desperate Housewives' actress Marcia Cross, during breaks in hit shows including The X Factor, I'm A Celebrity and Coronation Street.

This helped double penetration of the brand to 16 per cent of UK households, delivered value and volume growth of more than 100 per cent and boosted its share to 5 per cent of the UK potato market, reported The Herald.

A later tie-up with Disney saw the company produce packaging featuring Toy Story 3, 2010's highest grossing film.

This increased penetration of Rooster further to 29 per cent of households.

The family-owned company, which caught the headlines with its indigo-coloured "Purple Majesty" potatoes last year, still suffered a 8.6 per cent drop in turnover from £149.2m to £136.3m for the year ended May 31, 2010, according to accounts filed with Companies House.

But a sharp fall in administrative expenses meant an increase in operating profit from £7.3m to £10.2m. Pre-tax profit was up from £5.9m to £9.9m.

The profit leap was achieved despite Albert Bartlett writing £8.3m off the value of its operation in Boston, Lincolnshire.

The directors, headed by owner Ronnie Bartlett, said in a statement accompanying the accounts that the trading performance was "satisfactory" given the economic conditions.

They added: "The external market remains extremely difficult as major retailers continue to battle for market share."

Supermarket core own label produce accounts for the largest volume area of business for the company, which is one of the largest vegetable growers and packaging firms in the UK.

But the directors added: "The area of premium own label and brand continues to be a growing share as a result of variety, innovation and increasing customer loyalty in the area."

It said its marketing campaigns during the year were its biggest investment to date and "delivered a significant step on for the generic Albert Bartlett brand and the Rooster sub brand".

"Innovation and consumer advertising is building value and attracting new and younger consumers to the fresh potato fixture, which will build a strong consumer base for the long-term benefit of the category," they added.

The launch of "Purple Majesty" potatoes in October, after the end of the financial year in question was another major publicity, coup for the company.

Among the charitable donations made by Albert Bartlett during the year was £50,000 given to the University of Edinburgh.

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