Potato Council will be announcing the export figures from the record-breaking 2010/2011 season at Potato Europe (Tournai, Belgium, September 7-8).

"This year we have achieved record exports of seed potatoes," says Potato Council head of seed and export Mark Prentice. "We have already smashed through the 100,000 tonnes barrier and we haven't finished counting yet.

"Our growing reputation as world-wide suppliers of potato seed is a result of careful development of seed potatoes to ensure great results in varying climatic conditions," continues Mr Prentice. "British seed potatoes are successfully produced for fresh and processed markets in countries as diverse as Egypt, South America and Asia.

"In addition, our exporters take great pride in maintaining high quality standards, so customers come back year after year."

Anyone thinking of importing seed potatoes is encouraged to visit the Potato Council stand to discuss their requirements directly with seed growers. Also on-hand will be Potato Council experts and Scottish Government representatives from Science and Advice for Scottish Agriculture (SASA) who can offer impartial advice.

The high health standards enjoyed by British seed potatoes are backed by a minimum of three government inspections; two in the growing crop and a final tuber inspection that takes place after harvest.

"These robust examinations offer importers peace of mind," says Mr Prentice.

Additionally, Potato Council assists importers and exporters by working closely with the authorities in importing countries, so importers can have confidence that their high quality seed potatoes will arrive in good time.

"Our success in the export markets is mainly due to offering the different markets what they need, with timely delivery assured," says Mr Prentice. "If you would like to know how British seed potatoes could help your business, come and talk to us."