Following on a recent decision by Hungary, Denmark is to introduce its own 'fat tax'.
Described as a pioneering move to slim the country's waistlines and combat heart disease, the tax will (from this Saturday) affect prices of butter, potato crisps and ground beef as the government levies the new tax of €2.50 per kilogramme.
The price of a pack of butter will soar by 50 cents, a bag of potato chips by 12 cents, and a pound of ground beef by 20 cents, according to Globalpost.
"There's never been a tax on fats like this," said Dr Jorgen Dejgard Jensen at Copenhagen University, whose institute proposed the tax.
"We will gain some very useful insights during the next year or two about whether it is changing consumption patterns, and also regarding the feasibility of implementing such a tax."
Denmark already taxes at 66 cents per kilogramme the sugar that goes into its famed cinnamon pastries. It even has a tax on ice cream at 15 cents a litre.
New range of "sweet 'n savour" #fries http://t.co/WHkleefqDQ