Tuesday, 07 July 2015

IPPSC 2015, Day 3: Latest technologies in storage environment

IPPSC 2015, Day 3: Latest technologies in storage ...

Friday, June 19 was the third and final day of the International Potato Processing and Storage Conve...

IPPSC 2015, Day 2: Potato Industry Directions

IPPSC 2015, Day 2: Potato Industry Directions

After a first day abundant in knowledgeable talks on current and future matters of the processing ...

IPPSC 2015, Day 1: Newest Advances in Potato Processing

IPPSC 2015, Day 1: Newest Advances in Potato Proce...

Wednesday, June 17 was the first day of the International Potato Processing and Storage Convention...

AHDB Next Generation group explore potato processing

AHDB Next Generation group explore potato processing

The AHDB Potatoes ‘Next Generation’ tour kicked off in Yorkshire last month, visiting two progressive Y...

TOMRA LAUNCHES SPANISH-LANGUAGE WEBSITE

TOMRA LAUNCHES SPANISH-LANGUAGE WEBSITE

TOMRA has launched a Spanish version of its website, underlining the importance of Spain and other Span...

ConAgra Foods intending to exit private label market

ConAgra Foods intending to exit private label market

In a report issued on June 30, ConAgra Foods, Inc. reported results for this year’s fourth quarter, whi...

Italian snack manufacturer chooses integrated solutions from tna

Italian snack manufacturer chooses integrated solutions...

  Leading Italian snack manufacturer Pata was able to reduce waste, simplify cleaning operations and i...

TOMRA equips its Belgian test and demo center with a new cold room

TOMRA equips its Belgian test and demo center with a ne...

  The equipment producer TOMRA Sorting Solutions is now able to test the performance of its sorting ma...

Key Technology launches new mobile-friendly website

Key Technology launches new mobile-friendly website

  Key Technology announces the launch of its redesigned corporate website with a new responsive versio...

McCain Australia launches a limited edition range of flavored frozen potato wedges

McCain Australia lau...

  McCain Australia has recently launched the new wedges ‘...

Tolsma-Grisnich and Kiremko, partnership for a new plant in China

Tolsma-Grisnich and ...

  Strategic partners Tolsma-Grisnich and Kiremko recently...

Utz Quality Foods launches Specialty Division

Utz Quality Foods la...

Utz Quality Foods, Inc. has recently announced the culmina...

Potatoes are back on WIC, a nutritional program for women, infants and children in USA

Potatoes are back on...

The National Potato Council (NPC) from USA succeeded to put ...

Exclusive interview with the director of Urschel Laboratories, Inc: The Urschel team is a very strong one

Exclusive interview ...

What began with one man's invention more than 100 years ago ...

UK Potato Council says it is a record year for seed potato exports

UK Potato Council sa...

  Seed potato exports are booming, with the latest figure...

Indian Government will procure 6,600 tones of potato from farmers

Indian Government wi...

The State Government announced its decision to procure 6,6...

Company launches a new solution for potato sprouting

Company launches a n...

  BioSafe Systems announces the introduction of ARRET Spr...

Seed Industry Event conference tackles key industry concerns

Seed Industry Event ...

The recent Seed Industry Event, organized by British Potato ...

Armenia registered an important growth in potato exports in 2014

Armenia registered a...

Armenian potato exports totaled about 20,600 tons, compared ...

Fairtrade is cementing its position as a market leader in ethical labels and a trusted brand across 24 countries, according to a comprehensive global study of 17,000 consumers carried out for Fairtrade International by international opinion research consultancy GlobeScan.

The study showed that Fairtrade is the most widely recognized ethical label globally.

Nearly six in ten consumers (57%) across the 24 surveyed countries have seen the FAIRTRADE Certification Mark.

Recognition has increased by six points to 65 percent in the 15 main tracking countries since the study was first conducted in 2008.

More than 80 percent of consumers recognize the Mark in the UK, Ireland, Switzerland, Netherlands, Austria and Finland.

This visibility together with a high level of trust enables consumers to have confidence in the choices they make: more than six in ten consumers (64%) globally say they trust the FAIRTRADE Mark.

The more familiar people are with Fairtrade, the more they trust it.

Nine in ten consumers who recognize the FAIRTRADE Certification Mark regard it as a trusted
label.

When asked if a branded product that they normally buy began carrying the FAIRTRADE Mark, eight in ten consumers (79%) say it would have a positive impact on their impression of the brand.

Half of consumers (48% - asked in five countries) say they are more likely to buy specific brands carrying the FAIRTRADE Mark.

Six out of ten consumers (59%) feel empowered to make a difference through their shopping choices.

But they also have high expectations of companies in combating poverty - 79 percent worldwide say companies can play an important role in reducing poverty through the
way they do business.

Consumers' top concerns are fair pay for farmers and workers and product safety: a full 85 percent of consumers say these issues are important for companies
and their suppliers in their dealings with poor countries.

At the same time, consumers connect Fairtrade with a consistent message of clear benefits to farmers and workers.

Sixty-four percent of those familiar with the FAIRTRADE Mark associate it with helping farmers and workers in poor countries escape poverty.

Sixty-one percent who are familiar associate Fairtrade with "a fair price paid to producers" and "helping
producers in poor countries access global markets".

Consumers' confidence in Fairtrade is translated into their purchases - shoppers spent €4.36 billion on Fairtrade products in 2010, up by 28 percent.

Consumers tripled their Fairtrade purchases in Czech Republic (386%), South Africa (315%) and Australia and New
Zealand (258%).

Shoppers bought an impressive 47 percent more in Fairtrade's largest market, the United Kingdom (UK).

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