Tuesday, 01 September 2015

Multiple honors for Dr Neil Gudmestad at World Potato Congress in Beijing

Multiple honors for Dr Neil Gudmestad at World Pot...

  North Dakota State Plant Pathologist Dr. Neil Gudmestad was honored at the World Potato Congres...

China makes global commitment to the potato

China makes global commitment to the potato

China's commitment to the potato was very publicly and internationally demonstrated when it hosted t...

The PAA held their annual meeting in Portland, USA

The PAA held their annual meeting in Portland, USA

The Potato Association of America held their 99th Annual Meeting during July 19-23, 2015 in the east...

TOMRA wins design award for its common user interface

TOMRA wins design award for its common user interface

  TOMRA’s Common User Interface (CUI), designed by TOMRA Sorting Solutions (TOMRA) and Design Partners...

TOMRA Sorting Food signs new contracts at World Potato Congress

TOMRA Sorting Food signs new contracts at World Potato ...

  TOMRA Sorting Food has welcomed two new Chinese customers into the fold during a signing ceremony at...

The constant changes in Asian potato chips

The constant changes in Asian potato chips

  Over the last four centuries, the potato has come a long way from the American Andes. Since its cult...

Alternative processing technologies on program at PROCESS EXPO

Alternative processing technologies on program at PROCE...

  The Food Processing Suppliers Association has released the details of four sessions of the education...

The sharp edge of the job

The sharp edge of the job

  Product perfection starts before the processing. It is maintained in the processing plant but only e...

Efficient drying pays off

Efficient drying pays off

  When it comes to drying potatoes, regardless of the type of end product one may have in mind, there ...

McCain Australia has new range of frozen potato wedges

McCain Australia has...

  McCain Australia has recently launched the new wedges ‘...

Tolsma-Grisnich and Kiremko, partnership for a new plant in China

Tolsma-Grisnich and ...

  Strategic partners Tolsma-Grisnich and Kiremko recently...

Utz Quality Foods launches Specialty Division

Utz Quality Foods la...

Utz Quality Foods, Inc. has recently announced the culmina...

Potatoes are back on WIC, a nutritional program for women, infants and children in USA

Potatoes are back on...

The National Potato Council (NPC) from USA succeeded to put ...

Exclusive interview with the director of Urschel Laboratories, Inc: The Urschel team is a very strong one

Exclusive interview ...

What began with one man's invention more than 100 years ago ...

4th Symposium of Potato Cyst Nematode Management

4th Symposium of Pot...

  The 4th Symposium of Potato Cyst Nematode Management wi...

UK Potato Council says it is a record year for seed potato exports

UK Potato Council sa...

  Seed potato exports are booming, with the latest figure...

Indian Government will procure 6,600 tones of potato from farmers

Indian Government wi...

The State Government announced its decision to procure 6,6...

Company launches a new solution for potato sprouting

Company launches a n...

  BioSafe Systems announces the introduction of ARRET Spr...

Seed Industry Event conference tackles key industry concerns

Seed Industry Event ...

The recent Seed Industry Event, organized by British Potato ...

Fairtrade is cementing its position as a market leader in ethical labels and a trusted brand across 24 countries, according to a comprehensive global study of 17,000 consumers carried out for Fairtrade International by international opinion research consultancy GlobeScan.

The study showed that Fairtrade is the most widely recognized ethical label globally.

Nearly six in ten consumers (57%) across the 24 surveyed countries have seen the FAIRTRADE Certification Mark.

Recognition has increased by six points to 65 percent in the 15 main tracking countries since the study was first conducted in 2008.

More than 80 percent of consumers recognize the Mark in the UK, Ireland, Switzerland, Netherlands, Austria and Finland.

This visibility together with a high level of trust enables consumers to have confidence in the choices they make: more than six in ten consumers (64%) globally say they trust the FAIRTRADE Mark.

The more familiar people are with Fairtrade, the more they trust it.

Nine in ten consumers who recognize the FAIRTRADE Certification Mark regard it as a trusted
label.

When asked if a branded product that they normally buy began carrying the FAIRTRADE Mark, eight in ten consumers (79%) say it would have a positive impact on their impression of the brand.

Half of consumers (48% - asked in five countries) say they are more likely to buy specific brands carrying the FAIRTRADE Mark.

Six out of ten consumers (59%) feel empowered to make a difference through their shopping choices.

But they also have high expectations of companies in combating poverty - 79 percent worldwide say companies can play an important role in reducing poverty through the
way they do business.

Consumers' top concerns are fair pay for farmers and workers and product safety: a full 85 percent of consumers say these issues are important for companies
and their suppliers in their dealings with poor countries.

At the same time, consumers connect Fairtrade with a consistent message of clear benefits to farmers and workers.

Sixty-four percent of those familiar with the FAIRTRADE Mark associate it with helping farmers and workers in poor countries escape poverty.

Sixty-one percent who are familiar associate Fairtrade with "a fair price paid to producers" and "helping
producers in poor countries access global markets".

Consumers' confidence in Fairtrade is translated into their purchases - shoppers spent €4.36 billion on Fairtrade products in 2010, up by 28 percent.

Consumers tripled their Fairtrade purchases in Czech Republic (386%), South Africa (315%) and Australia and New
Zealand (258%).

Shoppers bought an impressive 47 percent more in Fairtrade's largest market, the United Kingdom (UK).

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Sep 2nd 2015 - Sep 3rd 2015
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