Wednesday, 23 July 2014

Your Potato Europe VIP Ticket Is on Us!

As media partners of the event in Bockerode/Hanover, Germany, Potato Processing International and Potato Storage International is inviting 20 lucky readers to win a VIP tour of the fair in September 3-4.

World Map of Test Centres: Woerden

The slogan Florigo applies for the work performed within its Food Technology Center (FFTC) is: “… when Food becomes Fun!”, and starts our series of virtual tours mapping testing facilities the world over and

Global Forum for Innovations in Agriculture Launches Call for Innovations

The Global Forum for Innovations in Agriculture (GFIA), the event for the future of sustainable agriculture, has recently launched the Call for Innovations for next year’s event, to be held from March 9-10, 2015

World Potato Congress Inc. Appoints Three New Directors

David Thompson, President CEO, World Potato Congress Inc. (WPC Inc.) announced the appointment of Mr. Ron Gall, New Zealand; Dr. Nora Olsen, USA; and Anne Fowlie, Canada; as members of the Board

Global Forum for Innovations in Agriculture Launches Call for Innovations

Global Forum for Innovatio...

The Global Forum for Innovations in Agriculture (GFIA), the event for the future of sustainable agricult...

Your Potato Europe VIP Ticket Is on Us!

Your Potato Europe VIP Tic...

As media partners of the event in Bockerode/Hanover, Germany, Potato Processing International and Potato...

Pack Expo Preview: New Show Feature

Pack Expo Preview: New Sho...

PMMI, owner and producer of Pack Expo International and the Contract Packaging Association (CPA) are bri...

tna Appoints New European Director of Sales

tna Appoints New European ...

Packaging and processing solutions specialist, tna, announces the promotion of James Hosford to the new...

Atlantic Grupa Expands Its Operations with a New Brand of Potato Chips

Atlantic Grupa Expands Its...

Atlantic Grupa has recently signed a strategic cooperation agreement concerning the segment of salty sn...

World Potato Congress Inc. Appoints Three New Directors

World Potato Congress Inc....

David Thompson, President CEO, World Potato Congress Inc. (WPC Inc.) announced the appointment of Mr....

Ishida Introduces Fast Snack Packing Solution

Ishida Introduces Fast Sna...

Ishida Europe has introduced single and twin high speed snacks packing systems, comprising either a 14-...

Ishida Reveals Ultrasonic Technology

Ishida Reveals Ultrasonic ...

Ishida Europe has introduced ultrasonic technology into its Atlas range of bagmakers.

Florigo delivers 500th Steam Peeler

Florigo delivers 500th Ste...

Florigo has recently delivered its latest steam peeler technology to a large vegetable processor in Fra...

Lay's "Do Us A Flavor" Contest Finalists Announced

Lay's Do Us A Flavo...

Lay's potato chips, one of the brands from PepsiCo (http:/...

New Vertical Z Conveyor to Be Introduced at PackExpo

New Vertical Z Conve...

Dynamic Conveyor is introducing a vertical z-style conveyo...

Lay's Launches Football-Themed Flavours

Lay's Launches Footb...

Video  The leading potato chip brand from PepsiCo India la...

UK Ingredients Firm Targets Booming Food Market in Asia

UK Ingredients Firm ...

UK-based food coatings specialist Bowman Ingredients has a...

 Kiremko’s Sliver Remover Gets Upgraded

Kiremko’s Sliver Re...

The Kiremko sliver remover has undergone a major innovatio...

BioSafe Systems Introduces Complete Potato Storage Protection Programme

BioSafe Systems Intr...

Following research and development, BioSafe Systems offers...

Future Proofing Cheshire Potatoes

Future Proofing Ches...

Cheshire potato growers gathered at Aston Grange Farm near...

Sophisticated Potato Inspection

Sophisticated Potato...

Improvements in sorting machinery are aimed at many grower...

McCain Foods to Help Monitor Potato Crops with Drones

McCain Foods to Help...

Global potato processor McCain Foods is using drone techno...

Open Farm Sunday 2014 Review

Open Farm Sunday 201...

Farmers and their helpers celebrated this weekend the posi...

Fairtrade is cementing its position as a market leader in ethical labels and a trusted brand across 24 countries, according to a comprehensive global study of 17,000 consumers carried out for Fairtrade International by international opinion research consultancy GlobeScan.

The study showed that Fairtrade is the most widely recognized ethical label globally.

Nearly six in ten consumers (57%) across the 24 surveyed countries have seen the FAIRTRADE Certification Mark.

Recognition has increased by six points to 65 percent in the 15 main tracking countries since the study was first conducted in 2008.

More than 80 percent of consumers recognize the Mark in the UK, Ireland, Switzerland, Netherlands, Austria and Finland.

This visibility together with a high level of trust enables consumers to have confidence in the choices they make: more than six in ten consumers (64%) globally say they trust the FAIRTRADE Mark.

The more familiar people are with Fairtrade, the more they trust it.

Nine in ten consumers who recognize the FAIRTRADE Certification Mark regard it as a trusted
label.

When asked if a branded product that they normally buy began carrying the FAIRTRADE Mark, eight in ten consumers (79%) say it would have a positive impact on their impression of the brand.

Half of consumers (48% - asked in five countries) say they are more likely to buy specific brands carrying the FAIRTRADE Mark.

Six out of ten consumers (59%) feel empowered to make a difference through their shopping choices.

But they also have high expectations of companies in combating poverty - 79 percent worldwide say companies can play an important role in reducing poverty through the
way they do business.

Consumers' top concerns are fair pay for farmers and workers and product safety: a full 85 percent of consumers say these issues are important for companies
and their suppliers in their dealings with poor countries.

At the same time, consumers connect Fairtrade with a consistent message of clear benefits to farmers and workers.

Sixty-four percent of those familiar with the FAIRTRADE Mark associate it with helping farmers and workers in poor countries escape poverty.

Sixty-one percent who are familiar associate Fairtrade with "a fair price paid to producers" and "helping
producers in poor countries access global markets".

Consumers' confidence in Fairtrade is translated into their purchases - shoppers spent €4.36 billion on Fairtrade products in 2010, up by 28 percent.

Consumers tripled their Fairtrade purchases in Czech Republic (386%), South Africa (315%) and Australia and New
Zealand (258%).

Shoppers bought an impressive 47 percent more in Fairtrade's largest market, the United Kingdom (UK).

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Latest Events

Jul 27th 2014 - Jul 31st 2014
The Potato Association of America 2014 Annual Meeting
Aug 7th 2014 - Aug 7th 2014
Potatoes in Practice
Sep 3rd 2014 - Sep 4th 2014
Potato Europe
Nov 23rd 2014 - Nov 25th 2014
Interpom
Jun 10th 2015 - Jun 15th 2015
Snackex
Jul 28th 2015 - Jul 30th 2015
9th World Potato Congress

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