Monday, 26 June 2017

Europatat Congress 2017 Focused on Plant Health and International Trade

Europatat Congress 2017 Focused on Plant Health an...

  Europatat Congress 2017 (June 15-16) focused on two of the major topics that are on the table o...

 US National Potato Council’s Summer Meeting Starts in Denver

US National Potato Council’s Summer Meeting Start...

  The NPC summer meeting takes place in Denver (Colorado, USA), June 28-30. The experts will disc...

Sustainability is Key for the Success of Potato Processors

Sustainability is Key for the Success of Potato Pr...

Major potato processors in Europe are committed to sustainable practices and investments are being...

GB Potato Planted Area Estimated to Increase by 4%

GB Potato Planted Area Estimated to Increase by 4%

  AHDB Potatoes Market Intelligence analysts estimate the total area planted with potatoes in Great Br...

New Center of Excellence for Potato in Punjab

New Center of Excellence for Potato in Punjab

  Punjab would soon set up a potato center at Dhogri (Jalandhar). The idea is to promote seed potato p...

PepsiCo’s Investments in Egypt Worth USD1bn Past Two Years

PepsiCo’s Investments in Egypt Worth USD1bn Past Two Ye...

The investments that PepsiCo has injected in the last two fiscal years have reached USD1bn, according t...

Tong Launches New Fieldloader

Tong Launches New Fieldloader

  Tong Engineering has announced new design options on its popular Fieldloader, including unique autom...

Tomra Launches New User Interface to Optimize Work Flow

Tomra Launches New User Interface to Optimize Work Flow

  Tomra Sorting Food has unveiled a new graphical user interface (UI) to help food processors get the ...

tna Presents High-performance Systems at ProPak Asia

tna Presents High-performance Systems at ProPak Asia

    tna will showcase its expansive range of high-performance solutions at this year’s ProPak Asia ev...

Texturized Potato Chips with Ingredion’s Solution

Texturized Potato Ch...

  Ingredion Incorporated announced six additions to its P...

Lamb Weston Introduces “Grown In Idaho” Brand

Lamb Weston Introduc...

  Lamb Weston introduced “Grown In Idaho”, a new brand of...

Boulder Canyon Introduces Coconut Oil Potato Chips

Boulder Canyon Intro...

  Boulder Canyon Authentic Foods launches new potato chip...

Orkla to Produce Acrylamide-Reducing Yeast Technology

Orkla to Produce Acr...

Orkla Food Ingredients has signed a license agreement with...

Utz Launches Patriotic Chips to Support US Military Service Members

Utz Launches Patriot...

Utz Quality Foods is teaming up with the United Service Or...

Japanese Snack Crisis Comes to an End

Japanese Snack Crisi...

Shuji Ito, the president of popular Japanese potato chips ...

Japanese Company Introduces Noodle-Flavored Potato Chips

Japanese Company Int...

    Japan’s food and beverage group Nissin Food Holdings...

PepsiCo and McCain Recall Hazardous Batches of Potato Products

PepsiCo and McCain R...

  Pepsico Canada and McCain Foods were pressed to make im...

Japan Faces Potato Chips Shortage

Japan Faces Potato C...

    Due to typhoons that hit Hokkaido last year, Japanes...

Researchers Engineer Heat Tolerance in Potato Crops

Researchers Engineer...

  Scientists at the James Hutton Institute and the Univer...

Taiwan to Control Imports of GMO Potatoes

Taiwan to Control Im...

  Agriculture authorities in Taiwan say they are prepared...

Boise State University Develop Sensor for Potato Rot

Boise State Universi...

  Boise State University researchers Harish Subbaraman, D...

Simplot Postpones the Introduction of Innate Potatoes in Canada

Simplot Postpones th...

  Simplot Plant Sciences, the company that developed the ...

GMO Potato Lines to Be Approved in Australia and New Zealand

GMO Potato Lines to ...

  Food Standards Australia New Zealand (FSANZ) called for...

Maine Board Approves Three New Types of GMO Potatoes

Maine Board Approves...

Maine Board of Pesticides Control has unanimously approved...

AHDB Launches New Tool to Fight against Blight

AHDB Launches New To...

  AHDB Potatoes has launched a new website to help combat...

Researcher Discusses Diseases of Potato Plants

Researcher Discusses...

  Anne Njoroge, a molecular pathologist working at the In...

New “Focus on Potato” Webinar Rhizoctonia Canker and Black Scurf

New “Focus on Potato...

  The Plant Management Network (PMN) has released a new p...

Fairtrade is cementing its position as a market leader in ethical labels and a trusted brand across 24 countries, according to a comprehensive global study of 17,000 consumers carried out for Fairtrade International by international opinion research consultancy GlobeScan.

The study showed that Fairtrade is the most widely recognized ethical label globally.

Nearly six in ten consumers (57%) across the 24 surveyed countries have seen the FAIRTRADE Certification Mark.

Recognition has increased by six points to 65 percent in the 15 main tracking countries since the study was first conducted in 2008.

More than 80 percent of consumers recognize the Mark in the UK, Ireland, Switzerland, Netherlands, Austria and Finland.

This visibility together with a high level of trust enables consumers to have confidence in the choices they make: more than six in ten consumers (64%) globally say they trust the FAIRTRADE Mark.

The more familiar people are with Fairtrade, the more they trust it.

Nine in ten consumers who recognize the FAIRTRADE Certification Mark regard it as a trusted
label.

When asked if a branded product that they normally buy began carrying the FAIRTRADE Mark, eight in ten consumers (79%) say it would have a positive impact on their impression of the brand.

Half of consumers (48% - asked in five countries) say they are more likely to buy specific brands carrying the FAIRTRADE Mark.

Six out of ten consumers (59%) feel empowered to make a difference through their shopping choices.

But they also have high expectations of companies in combating poverty - 79 percent worldwide say companies can play an important role in reducing poverty through the
way they do business.

Consumers' top concerns are fair pay for farmers and workers and product safety: a full 85 percent of consumers say these issues are important for companies
and their suppliers in their dealings with poor countries.

At the same time, consumers connect Fairtrade with a consistent message of clear benefits to farmers and workers.

Sixty-four percent of those familiar with the FAIRTRADE Mark associate it with helping farmers and workers in poor countries escape poverty.

Sixty-one percent who are familiar associate Fairtrade with "a fair price paid to producers" and "helping
producers in poor countries access global markets".

Consumers' confidence in Fairtrade is translated into their purchases - shoppers spent €4.36 billion on Fairtrade products in 2010, up by 28 percent.

Consumers tripled their Fairtrade purchases in Czech Republic (386%), South Africa (315%) and Australia and New
Zealand (258%).

Shoppers bought an impressive 47 percent more in Fairtrade's largest market, the United Kingdom (UK).

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