Wednesday, 20 September 2017


At this year’s interpack, taking place May 4-10 in Dusseldorf, Germany, Heat and Control will present the newly released FastBack 260E G3 cartridge system and the integrated Spray Dynamics ‘Slurry on Demand’ Continuous mixing system and WeighBack.

The visitors will be able to experience a working HeatWave® fryer by Heat and Control via Augmented Reality. They can experience how Heat and Control’s unique HeatWave Fryer operates by visualizing animated 3D models of the equipment via the new Heat and Control Augmented Reality (AR) app.

Augmented reality uses technology to superimpose information on the world we see by overlaying digital content on top of real life images, using the camera in a phone or tablet. The Heat and Control app uses a drawing of the HeatWave Fryer that acts as a trigger point to view the animation. They have to download the Heat and Control AR app and point the device at this image of the HeatWave Fryer and a 3D model of the fryer appears. They can see how the HeatWave Fryer cooks product from 360 degrees as they move around the image, allowing to see all sides and angles of the fryer.

The Heat and Control AR app allows the user to open and close the fryer by tapping on the screen prompts, and be able to run product through the fryer. This will involve an animation of food product (nuts) moving along the conveyor belt and oil flowing in curtains over the product. The development of the app will allow Heat and Control to interact with their customers on a new and exciting level, by providing technology that will give food manufacturers a different avenue to view and experience equipment in an animated 3D environment.

“Given the size and sophisticated nature of a lot of our equipment, like the HeatWave Fryer, it can be a logistical nightmare to have large pieces of equipment of tradeshow booths for our customers to see”, says Heat and Control Sales Manager, Bobby Kane. “The Heat and Control AR app now allows customers to accurately view and see how equipment such as the HeatWave Fryer operates, simply by using their phone or any mobile device anywhere in the world”, says Bobby Kane. 

Related articles: 

Heat and Control Partners with ScandiNova for PEF Technology 

Heat and Control to Build a New Spray Dynamics Facility 

Heat and Control Announces Next Generation of FastBack Solutions

Digital edition

Click or tap to view our digital magazine
on your tablet or mobile device.

Cart empty

Latest Events

Oct 7th 2017 - Oct 11th 2017
Nov 22nd 2017 - Nov 24th 2017
The Potato Industry Event
Jan 10th 2018 - Jan 13th 2018
Potato Expo

Trade Media Solutions S.R.L. | 1-5 G-ral David Praporgescu Str., 1st Floor, District 2, 020965 Bucharest, Romania.
Tel: +40 (0) 21 31 590 31  | E-mail: