Saturday, 15 December 2018


One of Britain’s most innovative potato breeders was recently presented with the Potato Industry Award, an annual accolade presented each year by AHDB.

Doug Harley (pictured: left), who heads up Cygnet PB, received his award at the Seed Industry Event in St. Andrew’s. Alongside him was a second prizewinner, Gerald Croft (pictured: left), who took home the Above and Beyond Award which recognizes those who make a positive impact on the potato supply chain.

Potato Industry Award

AHDB Potatoes Sector Board Chair, Sophie Churchill (pictured: center), who presented the awards, said: “Doug Harley has long been at the forefront of seed potato production and breeding, not just here in Britain but internationally. Not only that, he has also been committed to driving the industry forward through his leadership on our key industry bodies. He is an undoubtedly deserved winner of the Potato Industry Award.”

After completing a degree in Agriculture in Aberdeen, Harley joined the family business - Alexander Harley Seed Ltd based in Kinross, Scotland – and later launched the Cygnet brand which focused on limited generation seed production on a commercial scale. This was a truly innovative process as it drastically reduced the number of generations of potato seed, which needed to be grown before it could be used as a commercial crop.

Harley explains: “The old system took nine generations before you could use the seed commercially, the mini tuber technology we pioneered allowed us to multiply up seed in a disease free environment, decrease the number of generations needed to three and at the same time reduce disease and increase yields.”

The business has changed significantly in the years Harley has been at the helm, and they now breed, produce and export both seed and ware potatoes across the world. New potato varieties, like the recently launched Kingsman, which can be used as a fresh or processing variety and grows equally well in cool and hot climates, help them satisfy such varied markets.

Harley said: “I’m honored to receive this award. I have watched a few of my peers win and to be among such an illustrious group is a privilege. I feel I still have a lot more to achieve and I have absolutely no intention of slowing down any time soon.”

Above and Beyond Award

Gerard Croft, Seed Sales Manager for Greenvale AP, is the third ever winner of AHDB’s Above and Beyond Award.

Croft has spent his entire 36 year career in the seed potato sector after studying Agricultural Botany at NottinghamUniversity. He initially worked for Pattullo Higgs and stayed with the company when they were taken over by Greenvale AP. Based in Yorkshire his current work involves the marketing of seed of new and existing potato varieties.

Hugely committed to the industry, Croft was instrumental in the foundation of the British Potato Trade Association, was President from 2010 to 2012, during which he oversaw the rewriting of the seed terms and conditions, and now chairs the Legal Committee.

“I’m delighted to have won this award. I’ve always been passionate about seed potatoes and over the years I’ve always really enjoyed being a part of teams bringing new and improved varieties to market. I was involved with Cara in the early days, helped Caithness establish their variety Harmony and more recently have worked with HZPC in developing their variety Sagitta. Establishing new varieties brings together a lot of my skills, like sales, science and agronomy, and seeing those varieties succeed is a great reward,” Croft said.

Churchill added: “Gerard Croft is the absolute epitome of the Above and Beyond Award, having spent many years working tirelessly on behalf of the industry and never expecting anything in return. He’s modest, hardworking and a fantastic advocate for British seed potatoes, a very worthy winner.” 

Related articles: 

Dr.​ Bill Watts Joins AHDB Potatoes as PCN Control Expert 

AHDB Launches Guide for Testing Potato Cyst Nematode 

AHDB Launches Calculator to Help Industry Prepare for Brexit  

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