Saturday, 16 December 2017

SNAXPO18 to Host Resources into Everything Snacking

SNAXPO18 to Host Resources into Everything Snackin...

  SNAXPO18, the world’s largest, most comprehensive trade show devoted exclusively to the interna...

PACK EXPO East Features Reusable Packaging Pavilion

PACK EXPO East Features Reusable Packaging Pavilio...

  Innovations in reusable transport packaging such as pallets, bins, containers and totes will be...

Fruit Logistica Announces 2018 Innovation Awards Nominees

Fruit Logistica Announces 2018 Innovation Awards N...

  The shortlist for the 2018 Fruit Logistica Innovation Award (FLIA) has been announced.

Tomra Sorting Names New Sales Director for the Americas

Tomra Sorting Names New Sales Director for the Americas

  Tomra Sorting Food has announced it has hired food industry veteran, Mark Host, as the company’s sal...

tna Appointed New Chief Sales Officer

tna Appointed New Chief Sales Officer

  tna announces the appointment of Jonathan Rankin as chief sales officer (CSO).  A tna and industry v...

North American Potato Production Slightly Down

North American Potato Production Slightly Down

  The latest estimate for North American fall potato production is 505 million cwt., down 1% from last...

Key Technology Introduces High Capacity VERYX B210 Digital Sorter

Key Technology Introduces High Capacity VERYX B210 Digi...

  Key Technology introduces the highest capacity digital sorter in the food processing industry: VERYX...

tna Introduces New Steam Peeling Solution

tna Introduces New Steam Peeling Solution

 tna has expanded its range of high-efficiency Florigo ultra-peel® SSC 3 steam peeling solutions for po...

Heat and Control Introduces New FastBack FastLane

Heat and Control Introduces New FastBack FastLane

  Heat and Control has released the latest member of their FastBack family of products, the FastLane s...

KMC Launches Starch Based Cheese

KMC Launches Starch ...

  KMC has announced the new CheeseMaker solution for the ...

McCain UK Opens Its Own Specialty Roastaurant

McCain UK Opens Its ...

  McCain is opening the doors to its own specialty restau...

Kemin Launches Solution to Improve Performance of Frying Oils

Kemin Launches Solut...

  Kemin Industries Food Technologies, a provider of shelf...

Avebe Launches Potato-Based Solutions at FiE 2017

Avebe Launches Potat...

 Avebe is promoting new texture and nutrition solutions fo...

Chicken Rice, Laksa-flavored Potato Chips to Launch in Singapore

Chicken Rice, Laksa-...

  Two new flavors of potato chips - Hainanese Chicken Ric...

Asda’s New Wagyu Beef Dripping Potatoes

Asda’s New Wagyu Bee...

  British retailer Asda has introduced Extra Special Wagy...

Boulder Canyon Brings Back Seasonal Potato Chips Flavors

Boulder Canyon Bring...

  Turkey Gravy and Pumpkin Pie kettle-cooked potato chi...

Branston’s Italian Potatoes Are Again Available in Tesco Stores

Branston’s Italian P...

  Italian new potatoes supplied by Branston were availabl...

ITC Enters the Fresh  Produce Market with Innovative Potatoes

ITC Enters the Fresh...

  Indian company ITC Ltd has entered the fresh fruits and...

DARS Starts Cleaning Potatoes of Viruses to Improve Production

DARS Starts Cleaning...

    The Department of Agriculture Research Services in Mal...

Czech Potato Research Institute Cultivates Blue Potato Variety

Czech Potato Researc...

  The Potato Research Institute, based in the town of Hav...

British Potato Producer Builds Potato Store in Marsham

British Potato Produ...

  A potato producer has applied for permission to build a...

National Potato Council Awards Adrienne Gorny for Potato Research

National Potato Coun...

  The National Potato Council (NPC) announces that Adrien...

Solynta Develops Late Blight Resistant Potato Varieties

Solynta Develops Lat...

  Dutch potato breeding company Solynta has developed pot...

Hydroponic Potatoes Might Be Grown inside Europe’s Deepest Metal Mine

Hydroponic Potatoes ...

  A research team recently launched a pilot project to in...

Cornell University Publishes Organic Production and IPM Guide for Potatoes

Cornell University P...

  The practical potato production Guide was compiled by a...

Canada Approves Three New Types of GMO Potatoes

Canada Approves Thre...

  Three types of potatoes genetically engineered by an Id...

Cavendish Farms to Build Two New Modern Storage Facilities

Cavendish Farms to B...

  Prince Edwards Island's major potato processor Cavendis...

Even though American consumers are facing a tough time economically, snack foods are still important in their daily diets; although many have significantly changed their priorities when choosing their snacks as they look for the best value.

That is one of the primary conclusions of the 2009 State of the Snack Industry report presented on 31 March at the Snack Food Association's annual convention, SNAXPO, held in Orlando March 29-April 1, by Sally Lyons Wyatt, Senior Vice President, Information Resources Inc. (IRI).

After snack household penetration declined most of 2007 and into the first quarter of 2008, Wyatt said they increased by 1.1 percent in the fourth quarter of 2008 over the same period in the previous year. Still, she said, 79 percent of consumers say they are looking for the best value when they purchase their snack products.

Consumer rituals have changed. According to IRI's research, 35.5 percent are making their snacks last longer, 54.3 percent are purchasing what's on sale instead of their favorite brands, and 47.5 percent are cutting back what they spend on snacking. In fact, many shoppers have turned to private label, which gained 8 share points in volume and 6 share points in total sales over the past year.

Within the snacks category as tracked by IRI, dollar sales were up 4% led by yogurt (+9%), salty snacks (+7%), crackers (+7%), and snack nuts (+6%), reflecting price increases resulting from high commodity costs. Total snack volume sales declined by 1% with only the yogurt category (+1%) posting a gain within the top 10 categories.
Wyatt said consumers continue to seek out healthier snack products as concern about wellness increases. However, she also mentioned manufacturers should not sacrifice their "indulgent" products because 47 per cent say they just want to eat what tastes good.

"You want to make sure you satisfy the consumer's need for healthier snacks, but don't give up on indulgent products," she advised. "Treat them. They love an indulgence after a long day at work."

Another consumer concern when they purchase snack products is the impact on the environment, "sustainability", according to IRI. "Consumers are more aware," said Wyatt, noting that 30 per cent want to see biodegradable packaging, for example, and 22 per cent are interested in purchasing natural and organic products.
"They want to be sure we are doing as much for the earth as we possibly can," Wyatt said.

She suggested that snack food marketers tell their customers in their advertising or on their packages about the healthfulness of their products, or the efforts they are taking to protect the environment - or both. All of that, she added, is part of the "value" that consumers are seeking.

In addition, she said, reaching snack buyers at home is critical, as increasing numbers of shoppers make their buying decisions at home before they leave for the store.
"There are different ways you can deliver value to the consumer and you need to think about that as you develop your strategies," Wyatt advised.

Note: SFA's State of the Industry Report for 2009, which is based on data supplied by IRI, will be published in the May 2009 edition of SFA's official magazine; Snack World.



Digital edition


Click or tap to view our digital magazine
on your tablet or mobile device.

Latest Events

Jan 10th 2018 - Jan 13th 2018
Potato Expo
Jan 17th 2018 - Jan 19th 2018
LAMMA
Mar 14th 2018 - Mar 17th 2018
21st European Cold Chain Conference

Trade Media Solutions S.R.L. | 1-5 G-ral David Praporgescu Str., 1st Floor, District 2, 020965 Bucharest, Romania.
Tel: +40 (0) 21 31 590 31  | E-mail: office@mediatrade.ro