Savoursmiths Latest Flavor Seeks to Raise Awareness About Wildlife
British premium chips brand Savoursmiths is supporting a good cause via its new Somerset Cheddar & Shallot chips pack.
The company is backing up Tusk’s efforts – an organization whose initiatives include protecting wildlife, supporting communities and promoting education throughout Africa.
The illegal wildlife trade is the fourth most lucrative international crime and is one of the principle immediate threats to wildlife, particularly African species such as the elephant and Rhino, which are poached for their horns and tusks, according to the company. So the Somerset Cheddar & Shallot flavor aims to raise awareness on the matter.
The new snack comes to join Savoursmiths’ portfolio of chips which includes options such as Bubbly & Serrano Chilli, Truffle & Rosemary, Italian Cheese & Port, Wagyu Beef with Honey & Mustard and more.