Saturday, 24 February 2018


PepsiCo brand Lay’s has started a new campaign, releasing “specially designed bags featuring smiles to create a ripple effect of smiles across the USA in support of a life-changing cause,” according to the company.


Dutch retailer Albert Heijn has introduced a new in-store layout for its potato section, as well as new products, packaging, and information shelf cards, in a bid to promote sales of the vegetable.


A research team at Montana State University examines the farm management decision of whether to adopt a new, genetically engineered potato variety, in particular three GMO Innate varieties developed by Simplot and approved for commercial use by the USDA in March 2017.


As the Big Mac celebrates its 50th anniversary this month, Mintel’s global analysts assess how fast food has evolved over the last half-century across the US, the UK and Asia.


A key strategy for the Potatoes USA nutrition program is to communicate the benefits of potatoes for athletic performance to influencers, including personal trainers, sports dietitians, coaches and those working in a professional capacity as related to sports and nutrition.

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