One of the top potato supply chain experts in the UK, AKP Group, has announced its acquisition of Whole Crop Marketing Ltd (WCM), a company situated in Yorkshire. This move strengthens the group’s standing as a reliable partner in the UK potato industry.

With people and partnerships at the heart of its operations, AKP Group was founded in York in 1999 by Richard Arundel and Bruce Kerr. It is a potato grower, marketing group, and supply chain specialist. It has developed relationships with some of the major players in the UK’s retail, processing, and food manufacturing industries, guaranteeing the supply of high-quality potatoes through its vertically integrated field-to-fork supply chain.

Established in 2008, Whole Crop Marketing Ltd. focuses on selling potatoes and ensuring they yield the highest possible return. The company helps growers by providing services including seed supply and customer-specific marketing solutions for the pre-pack and crisping industries. It has become a major player in the potato industry thanks to its strong emphasis on innovation, teamwork, and maximizing the value of the “Whole Crop.”

“We are delighted to welcome WCM into the AKP Group. WCM joining the Group represents a strategic step forward in our mission to be the UK’s leading supply chain partner for our customers and growers. By combining our expertise, infrastructure, and resources, we aim to strengthen the supply chain for our customers, minimize risks for our growers, and support the long-term success of UK agriculture,” Richard Arundel, Managing Director of AKP Group, said.

Whole Crop Marketing Ltd. has built a reputation for its quality grower base, which complements the AKP Group’s focus on delivering customers a secure, risk-managed supply of quality potatoes.

“Joining the AKP Group marks an exciting new chapter for WCM. We are thrilled to align with a company that shares our desire to enhance the profitability of potato production and create sustainability within the sector. Together, we can enhance our offering, provide more comprehensive support to our growers, and deliver even greater value to our customers,” Philip Dunn, Chairman of Whole Crop Marketing Ltd, commented.

WCM will continue to operate under its established name within the AKP Group, maintaining its current team, headed up by Richard Arundel as group MD. This approach ensures continuity of service for its growers and customers while leveraging the synergies, expanded resources, and expertise of the wider AKP Group.