During the three days of the Interpom 2021 trade fair, the organizers welcomed 11,768 visitors, a lower number than in the previous edition, but this was to be expected given the numerous measures, quarantines, and complications in international traffic, the organizers pointed out.

“This also affected the attendance of foreign guests, with fewer visitors from the Netherlands, Germany, and other non-European countries. This time, France was just as well represented as the Netherlands, which is of course connected with the reinforcement of the measures taken to combat COVID-19 in each country,” stated a recent press release.

Those who were present at the trade fair were mainly targeted professionals who had come to Interpom with clear objectives, investment plans, and the desire to learn about the latest market developments in the potato chain.

“This is also the main objective of a trade fair like Interpom. In the age of COVID-19, where digital technology is everywhere, the importance of physical contact in the business world was once again highlighted. Interpom was an opportunity to enjoy a very pleasant reunion with all the players in the sector. Both exhibitors and visitors were well aware of the importance of health and safety measures and therefore followed them to the letter.

Over 20 Different Recorded Presentations Available to Watch

This year’s seminar program was truly impressive, with an uninterrupted flow of presentations in 20-minute segments, covering topical issues as well as innovative and fascinating projects. All of these presentations will be available for rewatching starting 6 December on the website www.interpom.be.

The potato community was relieved to be able to meet in a safe environment to be able to focus on the past season, which has been quite exceptional, as well as on the issues related to climate change and potato storage, but above all on the preparation for the 2022-2023 season. In short, almost business as usual, because despite the virus, the world keeps turning and potatoes must therefore be grown, processed, and marketed.