SONIC Brings Tots From the Drive-In to the Frozen Food Aisle

Recently, more than 4,000 Walmart SuperCenters across the country introduced the well-liked side of SONIC Drive-In, allowing SONIC fans to experience their preferred warm and crispy Tots when they can’t attend the drive-in.
28-ounce containers of SONIC Tots will be available to Walmart customers in the frozen potato department of participating Walmart SuperCenters, starting at USD4.98. The SONIC Tots are lightly salted and baked to a golden brown color. These Tots are a real pleasure for both children and adults, from their crispy surface to the fluffy potato inside. The possibilities for producing delectable dishes with SONIC Tots are infinite because they can be prepared in the oven in 20 to 25 minutes or the air fryer in only 10 minutes.
“We are delighted to be able to meet our SONIC fans wherever they are and provide another way to enjoy our beloved Tots. By expanding into the frozen food aisle, we’re able to offer customers a versatile mealtime option that can be enjoyed as a side dish or as the star of a delicious meal, all with the added convenience of allowing customers to prepare them at home,” Lori Abou Habib, Chief Marketing Officer for SONIC, mentioned, cited by Inspire Stories.
Additional retailers will be revealed soon, according to SONIC, and customers can contact their neighborhood Walmart to verify availability. Later this year, Lamb Weston, which will manufacture the item, wants to roll out SONIC Fries in a few retail locations. Focus Brands, the brand’s licensing company, arranged the collaboration.
“SONIC is an iconic American brand, and their Tots and Fries are a big part of their iconic experience. We are delighted to be working with SONIC to bring their products to home users, especially those that don’t have a SONIC in their market. The packaging uses the eye-catching and unique SONIC brand elements and will stand out on the grocery shelves,” Kim Cupelli, Senior Vice President of Marketing and Innovation at Lamb Weston, concluded.













