Fewer U.S. Spud Sales but at Higher Prices

When compared to the same period in 2021, retail potato sales in the U.S. climbed by 17.8% in USD but fell by 2.1% in volume. Volume sales are still higher than they were before the epidemic, notwithstanding a slight decline.
The average consumer price per pound of potatoes has climbed annually over the last five years, reaching a high of USD2.35 for the most recent quarter. Despite price hikes, consumers still consider potatoes to be an inexpensive product because USD sales have continued to increase and consumer purchases of potatoes continue to exceed levels in 2020.
Except for deli-prepared sides, all potato categories had a rise in USD sales, with frozen potatoes seeing the largest increase of 22.8%.
Two categories had a rise in volume sales: canned goods (0.2%) and frozen potatoes (0.5%). Fresh potatoes experienced a 3.4% decrease in volume, whereas refrigerated potatoes saw an 11.4% decrease. In comparison to all other shop categories, volume sales of potatoes decreased by 2.1% on average.
Due to limited availability, fresh potato sales in USD increased for all varieties except fingerling and purple. Purple potatoes, fingerlings, and white potatoes saw the most volume sales declines during the period of July to September 2022, with declines of 38.5%, 14.9%, and 13.2%, respectively.
Except for goods weighing more than 10 pounds, which witnessed a fall of 27.3%, other box sizes had an increase in USD. Five-pound and 10-pound packs saw the biggest growth rates, rising by 29.4% and 29.3%, respectively. Except for the pack sizes of two to four pounds and five pounds, volume sales of all pack sizes were down.















