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Lay’s Turns FIFA World Cup 2026 Sponsorship Into Nationwide Consumer Activation Campaign

Lay’s is expanding its activation around the FIFA World Cup 2026™ with a U.S.-focused consumer campaign designed to broaden partic...

Little Latke Adds Garlic Parm And Spicy Honey Dijon To Snack Range

Little Latke has expanded its shelf-stable potato latke crisp range with the launch of two new flavors, Garlic Parm and Spicy Hone...

Kellanova And U.S. Soccer Launch Limited-Edition Snack Lineup

Kellanova brands, now part of Mars Snacking, have launched a limited-time U.S. Soccer-themed snack lineup, marking the start of th...

Lay’s Expands Global Flavor Lineup Ahead Of FIFA World Cup 26

Lay’s has launched a global limited-edition potato chip campaign tied to the FIFA World Cup 26, introducing 40 flavors inspired by...

McCain Introduces Beer Battered Potato Waves

McCain Foods, one of the world’s largest producers of prepared potato products and appetizers, has unveiled its latest product: Br...

Kent Crisps Unveils Beef Brisket & Stout Variant In Kent Brand Collaboration

Kent Crisps is expanding its range with the launch of Beef Brisket & Stout Flavour, a new hand-cooked variant developed with K...

Glen Powell’s Smash Kitchen Expands Into Snacks With Kettle Potato Chips

Glen Powell’s food brand Smash Kitchen is expanding into the snack aisle with the launch of a four-flavor line of non-GMO kettle p...

Side Delights Targets Convenience Trend With New Flavorables Potato Product

Side Delights has introduced a new value-added potato product designed to address growing consumer demand for convenient meal solu...

Kettle Chips Introduces Firemasters Range Inspired By Flame-Based Cooking

Australian snack manufacturer Snackbrands Australia has expanded its Kettle Chips portfolio with the launch of Firemasters, a new...

Roots Farm Fresh Launches Seed-Oil-Free Organic Waffle Fries Made From Upcycled Potatoes

Brooklyn-based growers’ cooperative Roots Farm Fresh has introduced what it describes as the world’s first seed-oil-free organic w...

Potato Utopia Expands Gratin Range With Two New Flavours

Potato Utopia has expanded its prepared gratin portfolio with the launch of two new flavours — Mozzarella Hot Honey and Parmesan...

Cal-Organic Farms Introduces Premium Organic Bite-Size Potato Program

Grimmway Produce Group has announced the launch of a new Organic Bite-Size Potato Program under its Cal-Organic Farms label, expan...

Burts Snacks Sets Out 2026 Rollout Of HFSS-Compliant Hand-Cooked Crisps

Burts Snacks has outlined plans to launch a new range of HFSS-compliant hand-cooked crisps during 2026, as the UK’s premium snack...

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