Snack Pellets Market Reaches USD2bn
The snack pellets market is estimated to account for about USD2.0bn in 2018 and is projected to grow at a CAGR of 5.3%, to reach about USD2.5bn by 2023. The largest market share belongs to potato snack pellets.
The “Snack Pellets Market by Type, Form, Technique, Flavor, and Region – Global Forecast to 2023” report launched by Research and Markets shows that hectic lifestyles of people and the need for on-the-go consumption have encouraged the savory snack manufacturing industry to produce new products that could meet these rising demands from the working-class consumers.
In addition, the growing focus on facility expansion, marketing schemes, and information exchange programs for creating awareness to enhance the consumption of snack pellets have contributed to the growth of the market.
Consumer preferences in emerging economies such as China, India, Brazil, and the Middle East have gradually transitioned from traditional home-made breakfasts and snacking meals to ready-to-eat products over the last couple of decades. However, high acrylamide content in snack foods is projected to inhibit the market growth during the forecast period.
On the basis of type, the snack pellets market is segmented into potato, corn, rice, tapioca, multigrain, and others. The potato segment is estimated to account for the largest share in 2018. Potato starch is the most widely used ingredient in the production of snack pellets. This is due to the increasing demand for potato starch, as it contains longer starch chains in the amylopectin molecules, which enhances the quality of pellets.