Two new products, Martin’s Sweet Dinner Potato Rolls and Martin’s Sweet Party Potato Rolls, are now available in US stores, according to Martin’s Famous Pastry Shoppe, Inc., the company that makes Martin’s Famous Potato Rolls and Bread.

“Our new Sweet Dinner and Sweet Party Potato Rolls are the perfect sweet addition to our product lineup. It’s no secret that sweet rolls are becoming the go-to roll across the nation. We are excited to offer our fans and customers Sweet Dinner Potato Rolls and Sweet Party Potato Rolls from a company they love and trust. Our new products have everything that is already raved about in Martin’s Potato Rolls – fluffy texture, high-quality ingredients, and great taste – just a little sweeter! What’s not to love about that?,” Joe Martin, Executive Vice President, and grandson to the founders of Martin’s said.

Martin’s new Sweet Dinner and Sweet Party Potato Rolls are made with high-protein wheat flour, potatoes, nonfat milk, real butter, and pure cane sugar. Additionally, the products adhere to national non-GMO standards, use unbleached wheat flour, and don’t have any artificial colors or sweeteners.

“We couldn’t be happier with the timing of our Sweet Dinner Potato Rolls and Sweet Party Potato Rolls launch. Now, families and friends can enjoy our new sweet rolls at Thanksgiving, Hanukkah, Christmas, and New Year’s celebrations. We hope you’ll enjoy the versatility of our rolls and try them as a side, sandwich, snack, appetizer, or dessert – however you please!” Martin added.

A free sample of Martin’s Sweet Dinner or Sweet Party Potato Rolls can also be obtained by participating in the “Sweet Mini Moments Digital Scavenger Hunt” that will be available to consumers starting on October 17.

Martin’s Dinner and Party Potato Rolls, one of the company’s original offerings, have been a mainstay for more than 65 years. Since their introduction in farmer’s markets in 1955, Martin’s Dinner Potato Rolls have been a favorite. In 1965, they became one of the first Martin’s products to appear on grocery store shelves. The “Half Size” Dinner Rolls that became Martin’s Party Potato Rolls are the ideal size for party sandwiches and appetizers. Martin’s is now delighted to provide customers with a sweeter variation of their cherished potato rolls.

Martin’s company focuses on baking premium bread and roll products using premium ingredients. Martin’s Famous Pastry Shoppe, Inc. is a family-owned and -operated consumer goods company with a second bakery in Valdosta, GA. Their unwavering commitment to exceptional taste, quality, and customer service proudly reflects their history of treasured dining encounters and truly sets them apart from their rivals. Since the 1950s, the company has grown from a home garage operation into two industrial bakeries, and it has continued to thrive in regions with the established distribution.