At the European level, fresh potato markets are reported as “holding to firm” with promotions generating more demand. Exporters report general inquiries from Eastern Europe and good movement from Germany from where transport costs are lower.

“In the UK, in terms of the main crop, there is more of a focus on best quality samples now and although demand has not been exceptionally strong, some growers have managed to force prices higher in the East. Quality M.Piper is in demand and it is reported that it is very difficult to find samples without bruising,” according to the latest Irish Farmers Association (IFA) latest report.

In Ireland, There are Variable Potato Yields Reported

The cold spell forecast should boost domestic consumption, there is continued uncertainty for the foodservice sector as COVID-19 case numbers continue to rise.

“Good harvesting progress has been made in Donegal over the past week, with some growers nearing completion. Again, variable yields are reported and quality appears to be very good,” the IFA report states.