Snacking is expected to witness increased consumer preference in the coming years.

Facts regarding the growing shift towards snacking is revealed in a new research report added to the repository of Market Research Hub (MRH) titled ‘Potato and Tortilla Chips U.S. February, 2018’.

Companies operating in the market are striving to innovate and offer a variety of flavors to gain more traction in the market and stand out of the crowd (that consists of several players). Companies are now placing more emphasis on new additions to existing potato and tortilla chips products.

Salty snacks will continue dominating the U.S market and PepsiCo is the leading company expected to hold the highest market share.