McCain Rolls Out Gigantic Coupons Across Canada to Promote New Jumbo Crinkle Fries
With McCain Jumbo Crinkle Fries, the company is expanding its line of Superfries. McCain wanted to do something similarly monumental, to introduce the superfries to Canadians, to match this significant innovation.
For its new jumbo fries, McCain is converting enormous billboards, transport vehicles, and even airplane banners into jumbo coupons. These enormous coupons are unavoidable so that all Canadians can taste the new enormous Crinkle Fries. No more ignoring those web coupons or unintentionally throwing those papers in the trash.
The largest crinkle-cut variation to reach the French fry aisle are McCain Jumbo Crinkle Fries, which are twice as large as McCain’s ordinary crinkle-cut fries. Adding more crinkles for maximum sauce-hugging crispiness and mildly spicy seasoning, one might find themselves yearning for a larger air fryer.
McCain giant vouchers will be available in distinctive locations throughout Toronto, Montreal, Vancouver, and on social media until December 10th. Every gigantic coupon will have a website URL or QR code that may be scanned. After being scanned, users are directed to a landing page to input their email address and use it to redeem a voucher at their neighborhood grocery store for free or discounted McCain Jumbo Crinkle Fries.
“Our Superfries lineup has been a staple in Canadian households for years, so when it came time to introduce our latest innovation to the portfolio, Jumbo Crinkle Fries, we knew we had to do something big. We hope these jumbo coupons inspire Canadians to grab a bag of our new Jumbo Crinkle Fries and discover why they’re our biggest, boldest fries yet!” Michael Embir of McCain Foods Canada concluded.